Cannon Safe and GunVault, a manufacturer of safes and “home security storage solutions,” has promoted Steve Hoffa to VP of Sales & Marketing.

A 10-year veteran of the industry, Hoffa’s role as VP of Sales & Marketing will be to further the recognition and sales reach of both brands. Hoffa will be responsible for driving profit and strengthening brand-building initiatives. Hoffa’s prior role with the company was Director of Sales for GunVault.

“His experience in sales and marketing is a natural fit for our brands and he will help us achieve our long term goals,” said Aaron Baker, CEO of Cannon Safe.