U.S. Bank and Cabela’s have partnered to introduce the Cabela’s Visa Check Card, issued by U.S. Bank. The card rewards cardholders with Cabela’s Check Card Points for signature (non-PIN) purchases made with the card at Cabela’s or any other merchant that accepts Visa debit. These points are then redeemable for Cabela’s Gift Cards.
“U.S. Bank is one of few financial institutions that continues to partner with outstanding organizations like Cabela’s to offer great check card reward programs in a way that demonstrates the customer’s affinity to the organization,” said John Owens, senior vice president of debit products at U.S. Bank.
Cabela’s Check Card Points are earned on all signature purchases. Cardholders earn one point for every $2 spent at Cabela’s stores, online or by phone using the Cabela’s Visa Check Card. Cardholders also earn one point for every $3 spent at other merchant locations. Customers receive a $10 Cabela’s gift card for every 1,000 points.
“This program will complement, not replace, our Cabela’s Club Visa program, which has been an incredible success,” said Ralph Castner, Cabela’s chief financial officer. “Many Cabela’s customers dont use credit cards, or prefer to use a check card instead of credit cards for some types of purchases, and this will allow them to earn free Cabela’s gear. It is also exciting that the reward structure for this Check Card is “best of class” in comparison to other check card products.”
“U.S. Bank and the Cabela’s organization have a long-standing relationship, which we hold in very high regard. This is one reason why we are thrilled to extend our service and rewards to all Cabela’s customers with the Cabela’s Visa Check Card,” said Steve SaLoutos, senior vice president of consumer products at U.S. Bank.
