Blackcrows, the French freeskiing brand, appointed Wanda Rozwadowska as its global chief commercial officer.
“Wanda brings an extensive track record in growing brands and deploying commercial excellence that will support Blackcrows’ growth in ski products and apparel,” said Christophe Villemin, co-founder and CEO. “Our priority is to offer a seamless and unique experience to our community through a true multi-channel and sustainable approach.”
Rozwadowska joins Blackcrows after a long career at Nike, where she held senior positions in sales and marketing across several product categories in North America. During her 12 years with the brand, Rozwadowska managed strategy for Nike SB and launched new commerce models. Before Nike, Rozwadowska supported skiing and winter sports working with the Vancouver 2010 Olympics, FIS and Freestyle Ski Canada. She also has global professional experience in Europe, North America and Latin America.
