Bite Footwear will distribute, through an agreement with Benchmark a.k.a. RMP Athletic, the LPGAs new apparel line for women. The line bears the LPGA logo and will be available this May.
Golfsmith has the exclusive rights to sell the LPGA apparel line in the United States for 2004.
“Women trust the LPGA brand,” said Helen Rockey, Managing Director. “We dont believe women should have to choose between function and fashion, so we created a line that offers both.”
Bite Footwear will manage, sell, and distribute the LPGA line. “We recognized that there is a need for stylish womens sport apparel with a fit designed specifically for golf,” said Bites Director of Golf, Tom Gocke. “The LPGA look is both sophisticated and playful, and wears well both on and off the course.”