Birki's, a lifestyle comfort brand added Doug Chandler and Terry Bastis as new members of its US sales team. Combined, Chandler and Bastis bring 50 plus years of shoe industry expertise.
As director of sales, Chandler will lead the US sales team through strategic account and channel development. Key initiatives include positioning Birki’s as a leading comfort brand nationally through family and independent retailers, department stores, catalogs and online. His team includes five outside territory managers and three inside sales staff that represent Papillio and Alpro in addition to Birki’s. Chandler was formerly vice president of US sales with Diesel USA, and held progressive sales management positions at Global Brand Marketing, Inc (GBMI) and Piloti, Inc. Chandler also held sales positions with Patrick, Diadora and Fila.
Based in Portland, OR, Bastis is the new west coast territory manager for Birki’s, Papillio and Alpro. She brings more than 25 years of sales management experience, including retail business planning, product mix and merchandising. With Birki’s, Bastis will drive growth across distribution channels in California, Oregon, Washington, Idaho, Nevada, Arizona, Hawaii and Alaska. She has served as executive director of Shoe & Accessories Travelers Association since July 2009 and brings a wealth of comfort and wellness product knowledge.
“Doug and Terry will both play an important role in maintaining and growing Birki’s position as a leading brand of comfort footwear,” said Robert Mangione, Birki's vice president of sales and marketing. “As Birki’s continues to evolve and introduce more products that serve multiple channels, including department stores, athletic specialty, sporting goods, casual and comfort, we’ll benefit greatly from their relationships, integrity and business acumen.”
Birki’s defines no limitations, easy going and functional for the entire family. German engineered performance is the DNA of the brand, interpreted uniquely to provide distinct personality. Birki LP is an independent company distributed through L+L Logic and Logistics LP. With world headquarters in Vettelschoss, Germany and U.S. headquarters in Novato, CA, Birki's and Birki-Kids are sold through retailers and wholesalers in more than 85 countries worldwide, including the U.S., Canada, Japan, Taiwan, Hong Kong and all of Europe.