Big 5 Sporting Goods Corp. will be promoting its 55th anniversary celebration with a number of online initiatives. The five-week event will begin on September 12, when the company launches its social media sites on Facebook and Twitter.
Beyond themed weekly sales promotions, the event will include a special Trivia Contest, and successful contestants will be eligible to win prizes.
Steven Miller, president and chief executive officer, stated, “We are very excited about celebrating 55 years of providing our customers with exceptional value on top quality merchandise, while delivering the superior level of service they expect and deserve.”
Miller continued, “We are also pleased to announce our new presence on Facebook and Twitter. This is new territory for Big 5, and we are looking forward to joining millions of fans of social media and opening on-line conversations with our customers.”
Information regarding the Trivia Contest, as well as a detailed Company History Timeline, historical photos and links to the company's Facebook and Twitter sites, will be featured on the company's website at www.big5sportinggoods.com/birthday.
