Bern Helmets announced it was awarded the 2021 Outdoor Retailer Innovation Award for its Hudson helmet — honored for its concept, design and functionality in the cycling category.
Designed for commuters, the Hudson is certified for NTA 8776, which is rated for use up to 27 mph, exceeding U.S. safety standards, requiring 10 percent more impact tested coverage for the most sensitive parts of the brain, 21 percent more velocity, and 43 percent more impact energy absorbed than traditional bike standards. It also uses its Multi-directional Impact Protection System (MIPS) which protects against brain injuries resulting from rotational motion and features a compass fit, integrated LED light, and U-lock compatible reinforced vents.
“We are elated to be recognized by Outdoor Retailer for this prestigious award,” said Kenneth Perkins, product design director of Bern. “We are humbled to be in such good company and proud to be a member of an incredibly innovative community. With micromobility taking hold as consumers look for alternatives to public transportation, we knew we had the right expertise to provide a best in class helmet solution resulting in the Hudson. This will be a clear focus for us in the future. We look forward to applying our 15 years of technical prowess to provide consumers with industry-leading solutions.”
Photos courtesy Bern Helmets
