With recognition that Puerto Rico remains in need of many essentials a year after Hurricane Maria devastated the territory, Skechers USA Inc. has donated 15,000 pairs of new shoes to children on the island.
Author: SGB Media
REI Co-Op Celebrates National Public Lands Day With Events Across Country
REI Co-op is celebrating National Public Lands Day with more than 75 events across the country to steward and raise awareness for public lands. From repairing local trails to beautifying parks to community celebrations, REI is inviting members of all ages and abilities to join in the effort. Events begin Sept. 22 and continue through the end of the month.
Nike’s Favorability Rebounds Following Kaepernick ‘Just Do It’ Campaign
Despite early reactionary setbacks to Nike’s reputation following the company’s decision to include former quarterback Colin Kaepernick as the face of the company’s new “Just Do It” campaign, a new report from Morning Consult finds the company’s standing has rebounded among the company’s core demographics.
Inaugural Racquet & Paddle Sports Conference Announced
The inaugural Racquet & Paddle Sports Conference will be held Jan. 23-25, 2019, and co-located with the PGA Merchandise Show in Orlando, FL.
Outdoor Recreation A Large And Growing Percentage Of U.S. Economy
Outdoor recreation accounts for 2.2 percent of the U.S. gross domestic product (GDP), according to the final report by the Bureau of Economic Analysis (BEA) on the outputs from outdoor recreation. The final report also found that outdoor recreation contributes over $734 billion to total U.S. gross output, which is the total value of domestic goods and service produced by an industry.
Under Armour To Downsize 3 Percent Of Workforce
Under Armour Inc. said the company’s restructuring program will now cost more than the company previously expected, as the company plans to cut about 400 jobs, or about 3 percent of the company’s global workforce, by March. At the same time, the company raised the lower end of the fiscal 2018 earnings forecast.
The/Studio Raises $11 Million In Funding
The/Studio, an on-demand, custom manufacturing platform for product development based in Los Angeles, raised $11 million in a strategic Series A round led by Ignition Partners.
Bass Pro Shops Expands FLW Sponsorship
Per terms of the agreement, Bass Pro Shops will retain title sponsorship of the FLW High School Fishing Opens. In addition to the title sponsorship, Bass Pro Shops will also receive exposure across all FLW platforms, including more than 260 tournaments and Expos.
BRAIN Appoints New Editor In Chief
Bicycle Retailer & Industry News (BRAIN) promoted Steve Frothingham to editor in chief of the magazine and website.
New York Road Runners Releases 2018 Impact Report
New York Road Runners (NYRR) released the organization’s annual Impact Report for Fiscal Year 2018 (April 2017-March 2018), which illustrates the organization’s commitment to make fitness and the sport of running accessible to people of all ages and abilities.
Freemotion Appoints Gary Novak As EMEA Sales Director
Freemotion, the commercial division of Icon Health & Fitness, announced the company’s continued focus on the EMEA (Europe, Middle East, Africa) market with the addition of seasoned fitness professional, Gary Novak as EMEA sales director.
Sweaty Betty Partners Again With Dare To Bare
Movemeant Foundation, a nationally recognized non-profit organization, and Sweaty Betty, a 20 year old leading women’s activewear brand born in London, are bringing the largest body-positive fundraising event, ‘We Dare To Bare’, back to New York City on September 30.
Fitbit Expands Partnership With Humana
Fitbit and Humana, a leading health and well-being company, are expanding their partnership to help members adopt and implement healthy behaviors to help prevent and manage chronic conditions. Humana has selected Fitbit Care as a preferred health coaching solution for Humana’s employer group segment.
NASGW Announces Annual Leadership Award Nominees
The National Association of Sporting Goods Wholesalers (NASGW), the association representing shooting sports wholesalers, manufacturers, and their trade partners, has announced the nominees for this year’s NASGW Leadership Awards.
Founder Sport Group To Acquire Teamwork Athletic Apparel
Founder Sport Group, formerly Badger Sportswear, announced that the company will acquire Teamwork Athletic Apparel, an on-demand apparel manufacturing company serving team uniform dealers and decorators with a variety of stock, sublimated and licensed apparel. Founder Sports also owns Badger Sport, Alleson Athletic and Garb Athletics.
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