Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of independent specialty retail, this week welcomes five new members to the alliance’s retailer network.
Author: SGB Media
Ski Industry Releases 2018 Annual Environmental Report
The National Ski Areas Association (NSAA) has released the association’s 18th Sustainable Slopes Annual Report detailing the ski industry’s progress in implementing the principles of the association’s Environmental Charter during the 2017-18 season.
5.11 Opens Store In West Palm Beach, FL
Tactical apparel and gear company 5.11 has opened a brick-and-mortar retail store in West Palm Beach, FL, providing another building block to the company’s 2018 retail expansion goal of 50 company-owned retail stores.
Revolve Files For IPO
Revolve Group Inc., the Los Angeles-based online apparel retailer targeting Millennial women, filed documents for an initial public offering on the New York Stock Exchange under the symbol RVLV.
JC Penney CFO Exits
J. C. Penney Company, Inc. announced that Jeffrey Davis has informed the company that he is resigning from his position as executive vice president and chief financial officer effective Oct. 1 to pursue another opportunity. Jerry Murray, senior vice president of finance, will assume the position of interim chief financial officer.

Puma Adds Adriana Lima As Ambassador
Puma announced a long-term partnership with international supermodel Adriana Lima. She will be the new ambassador for the company’s women’s training business and represent the brand in marketing campaigns around the globe.
Camping World Promotes Brent Moody To President
Camping World Holdings Inc., the nation’s largest outdoor and RV company, announced the promotion of Brent Moody to the role of president of Camping World Holdings.

Athletic Supply/Barcelona SG Acquires Three Team Dealers
Athletic Supply/Barcelona Sporting Goods, owned by Trivest Partners, has acquired three team dealers:Williams’ Sporting Goods (WSG), Cardinal’s Sports Center and Team Sports Inc. (TSO). In April, Trivest Partners recapitalized and merged Athletic Supply, Odessa, TX, and Barcelona Sports, based in Houston.

Birkenstock To Open First U.S. Store
Birkenstock announced the company has opened its first company-owned retail store in the United States. The store is located at 120 Spring Street in the historic SoHo neighborhood of lower Manhattan.
Yeti Re-Files For An Estimated $300 Million IPO
Yeti Holdings again filed on Friday with the SEC to raise up to $100 million in an initial public offering. However, the deal size is likely a placeholder for an IPO that we estimate could raise upwards of $300 million. Yeti had previously filed to raise the same amount in July 2016, but withdrew the company’s initial filing in March of this year.
RECALL: TerraTrike Adult Tricycles
About 600 adult tricycles from TerraTrike are being recalled.
Decathlon Commits To Renewable Electricity
During last week’s Climate Week in New York City, Decathlon, Europe’s biggest sports retailer, announced that the company will be joining RE100, a global initiative by The Climate Group that unites 144 businesses committed to using renewable electricity to accelerate the shift to a low carbon economy.
Hibbett Sports Adds Two Online Features
Hibbett Sporting Goods Inc., a U.S. based athleisure retailer operating more than 1,000 premium athletic apparel, footwear and equipment stores in small and mid-sized markets, today announced the launch of the company’s two newest service enhancements: Buy Online, Pick Up In Store (BOPIS) and Reserve Online, Pick Up in Store (ROPIS).

Aisle Talk Week of September 24
Top headlines from the active lifestyle industry you may have missed this week, including Amazon opening Amazon 4-star, a new physical store where everything for sale is rated four stars and above, is a top seller or is new and trending on Amazon.com.

Active-Lifestyle Well Represented On The Inc. 5000
Peloton, Bombas, Klymit, Xero Shoes and Hyperice were among a number of companies in the active-lifestyle space landing on The Inc. 5000, the magazine’s annual ranking of the fastest-growing private companies in America.