Carbon38 Adds Cross Border Commerce

Carbon38, the women’s athleisure brand, has partnered with Flow, a provider of cross border commerce, to create fully branded and localized shopping experiences for Carbon38 customers anywhere in the world.

Foot Locker To Introduce House Of Hoops Pop Ups At NBA Arenas

Foot Locker, in partnership with Nike, will be opening mobile House Of Hoops pop-up shops that will periodically open near NBA arenas during the season. The retailer also released “The Hunt” augmented-reality feature on the Foot Locker app that will enable sneaker heads to go on scavenger hunts to find Nike exclusives.

Aisle Talk Week of October 15

Top headlines from the active lifestyle industry you may have missed this week, including Mammut North America—a division of Swiss-based Mammut Sports Group AG—parting ways with the company’s managing director, Joe Prebich (pictured), for undisclosed reasons.

VF Corp. Lifts Guidance On Q2 Beat

VF Corp. raised the company’s earnings and revenue guidance for the year after reporting earnings in the second quarter ended September 29 that easily topped Wall Street’s guidance.The quarterly sales gains were again led by Vans, which jumped 26 percent. The North Face’s revenues grew 5 percent.

Goat Announces Lakers’ Kyle Kuzma As Brand Ambassador

Goat, the marketplace for sneakers, announced a partnership with the Los Angeles Lakers’ Kyle Kuzma as the company’s first Brand Ambassador. The 2018 All-Rookie First Team select will represent Goat on and off the court throughout the NBA season.

Puma Signs DeMarcus Cousins

Puma has officially signed DeMarcus Cousins of the Golden State Warriors after Nike declined to exercise the company’s match rights according to ESPN.

Caleres Announces Acquisition Of Vionic

Caleres announced the company has acquired Vionic Group for $360 million, subject to certain adjustments. The acquisition of Vionic allows Caleres to continue to expand the company’s Brand Portfolio and gives the company additional access to the growing contemporary comfort footwear category.