Independent Lab Testing Gives LifeStraw High Marks

LifeStraw, which develops filtration and purification products for safe drinking water, announced that its water filtration products achieved a removal rate of 99.999 percent of microplastics from drinking water in independent lab testing.

Future Creatives … Love For Soccer

Puma — to promote two new colors of the Future soccer shoe Black Fizzy and Launch Fizzy — follows two young creatives and their love for soccer.

Adidas And Ping Sign Joaquin Nieman

Joaquin Niemann, golf’s top-ranked amateur who is making his pro debut this week, signed endorsement deals with Adidas Golf for headwear, apparel, and footwear, and Ping for equipment.

Vail Resorts Sees Lift-Ticket Growth For Its Ski Season

Vail Resorts reported season-to-date total lift ticket revenue at the company’s North American mountain resorts, including an allocated portion of season pass revenue for each applicable period, was up 3.7 percent from the beginning of the ski season through April 15.

Escalade’s Q1 Earnings Dip

Escalade Inc. reported net earnings in the first quarter slid 14.3 percent as sales inched up 0.6 percent. The company said a cold, early spring weather impacted some of the outdoor play categories.