Author: SGB Media

Smith Taps Arnette for Surf Marketing Manager

November 19, 2003 SGB Executive

Smith Optics Surf Marketing and Promotions Manager position has been filled by Chris Drummy. Drummy will be responsible for all surf team management and marketing operations in Smith Optics’ satellite office in San Clemente, California…

Backbone Adds Bauer Sports Rack to Client Stable

November 19, 2003 SGB Executive

Bauer Industries has retained Backbone Media to manage its public relations efforts. In addition to its manufacturing division, Bauer also operates 15 retail stores, under the name of Sports Rack, in California, Colorado, Utah and Washington as well as a

Iikka Backstrom Joins Sims

November 19, 2003 SGB Executive

Sims snowboards is pleased to announce that Iikka Backstrom is now riding for Sims. Iikka will one of three riders that will be endorsing the new Protocol series. At 18 Iikka is one of the most well-known and marketed riders across the globe…

New Era Cap Upgraded By Fair Labor Assoc.

November 19, 2003 SGB Executive

New Era Cap Company announced that the Fair Labor Association has elevated the company to Category A membership, up from Category B membership. New Era became a member of the FLA, in Category B standing, in September 2002…

Matthew D. Serra Is New Foot Locker COB

November 19, 2003 SGB Executive

Foot Locker, Inc. announced that its Board of Directors has elected Matthew D. Serra Chairman of the Board, effective February 1, 2004. Mr. Serra will continue to serve as the Company's President and Chief Executive Officer. J. Carter Bacot, who was

Jantzen Parent Reports 125.9% Revenue Increase

November 19, 2003 SGB Executive

Perry Ellis International reported record total revenue for Q3 ended October 31, 2003 of $159.5 million, an increase of $88.9 million, or 125.9%, over the $70.6 million reported for the same period last year. The increase is primarily attributable to the

Burlington CEO Speaks Out On China Safeguards

November 18, 2003 SGB Update

Wilbur L. Ross, Chairman of Burlington Industries said, “We are delighted with the Administration's decision regarding the China safeguards. The textile and apparel industries have been hurt severely by inappropriate behavior on the part of China and

Boeri Refutes Consumer Report’s Findings

November 18, 2003 SGB Update

In the December 2003 issue of Consumer Reports Magazine an article was published titled “Safety on the Slopes”. In this article several ski helmets were tested and evaluated by the staff at Consumer Reports. One of the tested models was the Boeri Axis Rag

SIA Sees Improved Retail Environment

November 18, 2003 SGB Update

SnowSports Industries America (SIA) reports today that the mood among retailers in most parts of the country is optimistic for the coming season based on sales through the first ten days of November. The data is based on personal interviews with a nationw

MSR Wins General Innovation Award From Popular Science

November 18, 2003 SGB Update

Mountain Safety Research's MSRR MIOXR Purifier has been selected the “Grand Award Winner for General Innovation” by the editors of Popular Science Magazine in the 16th Annual December 2003 “Best of What's New” issue on newsstands November 12…

SmartWool Signs Partnership Agreement With Vail

November 18, 2003 SGB Update

SmartWool is pleased to announce a multi-year partnership with Vail Resorts, designating SmartWool as the “Official Sock” for many of the top ski areas in the country: Vail, Beaver Creek, Breckenridge Resort, Keystone and Heavenly Ski Resort…

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