In joining with Fanatics, this collection will be delivered straight to fans by the licensed sports merchandiser and a longtime partner of the NFL.
Author: SGB Partner Sponsored Content
OrthoLite China Named to Guangdong’s Top 500 Manufacturing Enterprises for 2024
The Guangdong Provincial Enterprise Confederation and Provincial Entrepreneurs Association in the Guangdong province of China release the Top 500 list.
First FDA-Approved Treatment for Severe Frostbite Now Available in the U.S.
Studies show that thousands of people in the U.S. are hospitalized with frostbite yearly. This debilitating condition, most often affecting winter sports enthusiasts, military personnel, and outdoor workers, can lead to digit or limb necrosis requiring amputation.
Denver to the Slopes: Winter Park Express Expands for 2025
The Winter Park Express, operated by Amtrak, announced, in cooperation with the State of Colorado and the Colorado Department of Transportation, that it will kick off the 2025 winter season with expanded service from Denver’s Union Station.
Skechers Celebrates Giving Tuesday Reaching $12 Million in Donations for Shelter Animals
Skechers’ contributions have helped save and support over 2.2 million shelter animals across the United States, Canada, the U.K., and Japan through sales of the Bobs brand.
Ortholite Cirql Launches Industrially Compostable, Biodegradable Material for Footwear Brands
Cirql Zero debuts at ISPO Munich as the midsole in a concept shoe called the “Disappearing Shoe,” designed and developed by the Cirql team. Cirql Zero will be available to footwear brands beginning in January 2025
Nike Taps Makeup Artist and Creator to Reimagine the Air Max Dn Silhouette
Isamaya Ffrench, the British makeup artist and creator, worked with Nike on creating new colorways of the latest Nike Air Max Dn.
The Lycra Company Introduces Lycra EcoMade Bio-Based Fiber
The company will launch its bio-based Lycra EcoMade Fiber at the ISPO Munich trade fair, which will take place from December 3 to 5, 2024. Live!, the sustainable clothing brand’s Upfit capsule collection, includes leggings, a top, and a jumpsuit made with Lycra’s bio-derived EcoMade fiber.
Puma Signs Long-Term Partnership With the Portuguese Football Federation
Starting in 2025, Puma will equip all male, female and youth teams as well as the Federation’s futsal, beach football and E-Sports teams.
The NFL Signs Licensing Agreement with Bettinardi Golf
The collaboration will introduce officially licensed NFL-branded Bettinardi products to market for the NFL’s 32 teams, including putters, wedges, irons, ball markers, divot tools, putting cups, cigar trays, and headcovers.
Skechers Signs NFL Kansas City Chiefs Head Coach Andy Reid to Slip-Ins Team
As a brand ambassador for Skechers Hands Free Slip-ins. He will appear in a print ad campaign in 2025 that “illustrates the comfort and convenience of the brand’s innovative and effortless signature footwear collection.”
Zenga Brothers Design Furniture Collection For “Skate Break”
The Skate Break Collection includes five furniture pieces—an oversized steel lamp and a boardroom table that converts to skateable pieces. Designers and brothers Benny and Christian Zenga worked with skateboarder Andy Anderson to test and prototype the pieces which they displayed in an interactive exhibition in Vancouver earlier this year.
Walmart and the National Fish and Wildlife Foundation Announce 10-Year Renewal of Acres for America Program
This new commitment from Walmart, combined with previous contributions, represents the largest corporate donation to NFWF since the Foundation’s creation by Congress in 1984, for more than $100 million since the program began.
Momentec Brands Announces Athlete Roster for 2025
Momentec Brands has tapped seven top collegiate and paralympic athletes to represent Team Momentec in 2025, building on the momentum created by Tiare Jennings, an All-American Softball Player and four-time NCAA Champion at the University of Oklahoma.
Puma Mostro Continues to Trailblaze in Candy Colors
Puma introduced the Mostro in 1999. The latest iteration comes in two candy-hued colorways,Electric Lime and Lavender, accenting textures and details, including studded outsole and mesh upper.
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