In celebration of The Players’ Tribune’s 10th anniversary, the sports content brand partnered with luxury book publisher Assouline on an exclusive collection of athlete narratives and photography for the limited-edition book I’ve Got a Story to Tell.
Author: SGB Partner Sponsored Content
Icons Bare it All for Timberland’s “Iconic” Campaign
Timberland said the “Iconic” campaign “shines a light on the spirit of fearlessness, empowerment and bold self-expression that defines each of these influential figures. Like The Original Yellow Boot, each person in the campaign is timeless, authentic and, above all, original.”
Macy’s Launches Mode of One Contemporary Menswear Brand
The Mode of One collection has over 140 SKUs, designed to be mixed and matched in sizes from S-XXL and 30-40. New monthly drops for Mode of One will start in October and run throughout the holiday season.
Bridgestone Golf x Eastside Golf: Growing the Game
The new collaboration with Eastside Golf includes custom-printed Tour B X golf balls in a limited-edition package timed with the Eastside Golf Invitational on September 16 at Liberty National.
Air Jordan V El Grito Pays Homage to Mexican Culture and Global Influence
The brand’s latest footwear release, the Air Jordan V El Grito, pays homage to Mexican culture, both in the U.S. and abroad, through nods to Mexico’s city streets, colors, textures, and community.
Terez Launches Partnership and Collection with the NBA
The activewear and ready-to-wear company for women and girls will launch a collection for the 2024/25 NBA season on October 11 for the female demographic.
Hockey: Faster Than Ever to Open at The Henry Ford
Hockey: Faster Than Ever, an interactive traveling exhibition on ice hockey’s science, history and culture, will open at The Henry Ford on October 13 through January 5.
Bobs from Skechers Launches Second Year of Paws for a Cause Design Scholarship
Paws for a Cause Design Scholarship returns for its second year with a panel of judges, including students Maki S. and Teeny N., who designed last year’s winning prints. Applications are being accepted now through October 31, 2024. The winners will be announced in early 2025.
Oksana Masters Wins Second Paralympic Gold in Paris
USA’s Oksana Masters defended her Tokyo gold medal in the women’s H4-5 individual time trial, beating the Netherlands’ Chantal Haenen by 6.24 seconds after trailing by over 20 seconds earlier in the race.
Puma Mixes Modern and Nostalgic References in Collab with Aries
The genderless collection includes statement graphics, experimental knitwear and double nylon pieces, paired with a crafted selection of accessories and footwear, including an Aries take on the Puma Mostro.
Wolverine Expands 2024 Roster to Include “Blue-Collar Crew”
Building on its partnership with University of Michigan football players, the boot brand has expanded its roster to include skilled trade professionals.
Lotto Adds Kellyn Acosta to Roster; Launches Lifestyle Footwear at Dick’s
The Chicago Fire FC midfielder joins Lotto’s Athlete roster. Timed with the signing, parent company WHP Global launched the Lotto Leggenda lifestyle footwear collection with Dick’s Sporting Goods.
Foot Locker Commemorates 50th Anniversary with Limited-Edition Collection
Over the decades, Foot Locker has marked its influence on sneaker culture with milestones, including the exclusive launch of the Nike Air Max Plus in 1998, the Foot Locker Slam Fest from 1988 to 1996, and introduced signature sneakers for athletes with top brands.
United States Announces 2024 Women’s PGA Cup Team
The women’s 2024 U.S. PGA Cup Team includes Sandra Changkija, Joanna Coe, Stephanie Connelly Eiswerth, Ashley Grier and
Allie Knight. The biennial international competition includes teams from the U.S., Australia, Canada, the UK, Ireland, South Africa, and Sweden and will take place September 30 through October 5 on the Meadows Course at Sunriver Resort in Sunriver, OR.
Adidas Terrex Xperior PrimaLoft Loose Fill Hooded Jacket Offers On-the-Go Versatility
“With the Xperior PrimaLoft Loose Fill Hooded Jacket, we wanted to create a product that offered premium insulation and lightweight versatility without compromising on style.” —Susanne Capell, Category Director, Adidas Terrex
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