Puma Appoints New VP Direct-To-Consumer

Erik Janshento leads Puma’s DTC business, which includes owned and operated stores, puma.com, and several online marketplaces. He replaced Karthik Balagopalan, appointed managing director of Puma India in 2023, who has led Puma’s DTC business on an interim basis since then.

Foot Locker Relaunches Rewards Program

FLX Rewards program will receive upgrades to its mobile app. FL describes the moves as “significant milestones under its Lace Up Plan.” The rollout in the U.S. follows a successful pilot of the program in Canada in 2023.