The company said it is well-positioned to take advantage of the outstanding availability in the marketplace and deliver an eclectic mix of exciting gifts to its stores and online throughout this holiday season. The CFO said they have some great merchandise plans for the U.S. e-commerce sites in the Sierra business.
Author: SGB Media

Ladder Secures Over $100M in New Funding to Scale Top Strength Training App
The company raised $15M in Series B funding led by Point72 Ventures and ADvantage VC, with participation from Steve Pagliuca’s PagsGroup and Series A lead investors Tapestry VC and LivWell Ventures. It also secured a $90M growth investment from General Catalyst’s Customer Value strategy.

Alterra Mountain Company Closes on A-Basin Acquisition
Alan Henceroth, A-Basin’s chief operating officer who has been with A-Basin for 36 years and has driven the mountain’s unique culture, will continue on to lead the resort and oversee daily operations with his longtime team.

Stio to Expand Retail Footprint in Vail and Sun Valley for 2024/25
For the Fall/Winter 2024/25 season, the company announced plans to open a new Mountain Studio in Vail, CO and bolster its partnership with longtime wholesale partner Sturtevants of Sun Valley, ID, with a Stio shop-in-shop.

Ski California Hires John Rice as President, Appoints New Chief Counsel
The 47-year ski industry veteran has been appointed the association’s new president. Rice, who has served as VP and general manager of Sierra-at-Tahoe since 1993, succeeds Mike Reitzell, now president and CEO of the National Ski Areas Association. The Board also appointed Kristin Bohm, Esq. specializing in ski industry defense, as special counsel to Ski California.

Amer Sports Makes Key Leadership Changes; Expands Global Leadership Team
Guillaume Meyzenq has been appointed new president and CEO for Salomon and Michael Hauge Sørensen returns to a former role as advisor to the company’s Board of Directors.

Sweaty Betty Continues Global Expansion Opens New Stores in the U.S. and UK
The Wolverine Worldwide brand opend stores in Chicago’s Southport neighborhood and the other in Washington, D.C.’s Georgetown section, on November 16 and 18, 2024, respectively. The brand is also opening a store in Cardiff, Wales, and one in Westfield, London.

PickleRage to Open New Clubs in Maryland and Florida
The company’s first Florida venue will open on November 25, in Jacksonville. The Glen Burnie, MD, location will open on December 9. PickleRage offers CushionX courts, the same surface professionals play on in the U.S. Open.

Evergreen Outdoor Group Adds Partner Covering Pacific Northwest
Erik Walcott and Sara Zuchetto will now partner on the Evergreen Outdoor Group business, representing current brands including Chrome, Fits Socks, Free Fly, Kizik, and Oboz.

Nordstrom Sets Fall 2025 Plan for Rack Store in Lakeland, FL
The 30,000-square-foot store will be in Lakeside Village, a shopping center that includes Kohl’s, Books-A-Million, Belk, and entertainment options, including CMX Cinemas. Lakeside Village is owned and managed by Continental Realty Corporation.

Former NSGA Board Chairman Craig Koenig Passes Away
Koenig served on the NSGA Board of Directors from 1985 to 1992 and was Chairman from 1990 to 1991. As the Chairman and CEO of the Cleveland, OH-based family business Koenig Sporting Goods, Koenig oversaw the company’s growth from two stores in the late 1960s to an independent retail chain of 40 stores in the 1990s.

Canada Goose Wins Approval for Renewal of Normal Course Issuer Bid
The NCIB, as renewed, provides for the purchase for cancellation of up to 4,556,841 subordinate voting shares of Canada Goose over the twelve-month period commencing on November 22, 2024 and ending no later than November 21, 2025.

USTA Announces New Board of Directors for 2025/26 Term
The Board of Directors, including elected officers and Directors at Large, will serve a two-year term beginning on January 1, 2025. The newly elected USTA Chairman of the Board and President, Brian Vahaly, will assume the role of the outgoing Chairman, Dr. Brian Hainline, who served from 2023/24.

Swiftwick Hires Nike Vet as Sales Manager, Run Specialty
James Osborne, who has worked as a sales and community consultant for the company since earlier this summer, was hired full-time as sales manager for run specialty. He will remain a Co-owner of The Exchange Running Collective.

Hartford Sales Group Celebrates 40 Years as Indie Sales Agency
The company, founded in October 1984 by Larry Hartford, cut its teeth on new brands launching in the market. Hartford started his footwear and apparel sales career ten years prior, representing Tred2, Brooks, Court Casuals and many others in the active outdoor space.