The partnership will oversee the growth and expansion of accounts in Indiana, Ohio, Michigan, Kentucky, Illinois, Wisconsin, North & South Dakotas, Minnesota, Missouri, Iowa, Nebraska, and Kansas by developing and implementing key strategic incentives.
Author: SGB Media

CR Fitness Holdings to Open 75th Crunch Fitness Franchise in Colleyville, TX
The gym will officially open for workouts on April 10 at 5:00 a.m. A grand opening celebration will occur on April 12. The membership-based gym will offer the full spectrum of Crunch Fitness amenities to the Colleyville community.

CzechPoint Names Industry Vet as National Sales Manager
With over 25 years in the firearms industry, Dave Biggers has worked in various sales, marketing and training positions, playing a vital role in bringing well-known products to market.

Woox Appoints New CEO and VP of Sales
Based in Hickory, NC, Woox manufactures rifle stocks, knives, axes, and accessories—using natural materials, including walnut, steel and leather. Ben Fleming brings over a decade of experience in the shooting industry, most notably as VP of Sales at Bergara/BPI Outdoors.

MasterCraft Boat Holdings Sets Transition at CFO Position
Company Chief Financial Officer Tim Oxley has decided to retire from the company, effective December 31, 2025. Scott Kent, currently VP of finance, will succeed Oxley as CFO, effective July 1, 2025.

OnCore Innovations Expands Advisory Board
The new advisory board members have extensive golf, sports marketing, technology, and business strategy expertise, joining previously announced advisor Fred Port, former president of Callaway Golf International.

Von Maur Department Stores Opens First Location in North Dakota
The store opening continues the family-owned company’s national growth strategy. This past fall, Von Maur opened its first store in Pennsylvania at the South Hills Village in Pittsburgh.

KOA Adds Eighth Blue Water Property to Portfolio
Tall Pines/Chesapeake Bay KOA, located near the Assateague and Chincoteague Island, is nestled between tall pines and the waterfront of the Pocomoke Sound.

Vivaia to Open Storefront in NYC’s SoHo Neighborhood
The 900-square-foot space, follows the company’s 2024 retail expansion in the U.S., its largest global market, and wholesale partnerships with department stores, including Nordstrom, Dillards and Von Maur.

Marquee Brands Partners with All Sport to Expand Dakine Presence in Europe
Dakine said this new strategic alliance will bolster the brand’s retail presence across the region, ensuring top-tier service and fulfillment for key retailers and e-commerce platforms.

Pickleball Kingdom Franchise Opens In Mt Pleasant, SC
Franchisees Chris and Kelly Ogden will host a special weekend event from April 25-27th, with a ribbon-cutting ceremony to celebrate the grand opening of Pickleball Kingdom Belle Hall.

Birkenstock Opens Second Store in Paris’ Saint-Germain-des-Prés
Customers will find iconic styles, seasonal pieces, Birkenstock’s Care Essentials collection, shoe care product range, and the exclusive 1774 premium collection when shopping in-store.

BDA Promotes Former Nordstrom Exec to Divisional VP of Program Management
Bensussen Deutsch & Associates, LLC (BDA) is the largest, independently owned branded merchandise agency with operations in over 50 locations worldwide. With a proven record of building large e-commerce solutions, Lisa Battistoni’s expertise will drive innovation and optimize BDA’s digital offerings.

Tom Brady to Open CardVault Flagship Store at American Dream
Spanning over 1,200 square feet, the store will carry rare and premium trading cards, authentication services and a VIP trading experience. The store will host a grand opening on April 11 from 6 p.m. to 8 p.m., where Tom Brady and CardVault Co-Funder Chris Costa, will host an on-stage conversation sharing insights on collecting.

C&H Precision Appoints VP of Sales and Marketing
GW Ayers will lead the company’s strategic sales initiatives and marketing, leveraging his extensive background in the defense and firearms industries to growth and expand market reach.