The company promoted Will Cutler as associate marketing manager while hiring Nico Betancourt as territory manager and Hope Nixon as running brand specialist.
Author: SGB Media

ASA Hires New VP, Member Services and Business Development
Kendra Allman has over 25 years of experience in association management. She has held leadership positions at the National Grocers Association, National Association of Chain Drug Stores, National Stone, Sand & Gravel Association, and National Waste & Recycling Association.

Adidas Warns of U.S. Price Hikes Due to Tariffs
Adidas AG said that despite reporting better-than-expected first-quarter results, it opted not to raise its financial targets for 2025 due to rising concerns over President Donald Trump-imposed trade tariffs, including the threat that prices will have to rise for U.S. products. The company said it did not know how much it would boost prices.

Celerant Marks International Expansion with Acquisition of UK’s Saledock
Saledock has provided in-store and online retail solutions in the UK for over five years, serving a range of hard and soft goods retailers, specializing in bike, equestrian and sporting goods businesses with cloud-based point of sale, inventory, and eCommerce tools.

Oboz Adds Third Coast Sales to Cover Midwest and Great Lakes Region
Led by Principal Jessica Guile, Third Coast Sales brings extensive industry experience and strong retailer relationships to represent Oboz across Indiana, Michigan, Ohio, and Kentucky (Great Lakes), as well as Illinois, Minnesota, Wisconsin, Iowa, North Dakota, and South Dakota (Midwest) effective immediately.

TBA Worldwide Acquires Amazon Specialty Agency SaleSurf Growth
SaleSurf Growth will operate as a standalone agency within the TBA Worldwide network, with its existing team and leadership remaining.

NSGA’s and Sporting Goods Industry Veteran Tom Doyle Passes Away
Tom Doyle died on April 22 at the age of 86. He worked at the NSGA for 39 years and was the association’s vice president of Information and Research when he retired in the fall of 2010. He was also president of the National Ski & Snowboard Retailers Association (NSSRA) from the time it was founded in 1987 until 2010.

Sea to Summit Names North America GM and Senior Sales Director
The company has added industry veterans Chris Sword as general manager and Aaron Baker as senior director of sales to its North American team.

Baffin Expands International Reach with DTC Shipping
With a longstanding presence in Canada and the United States through Baffin.com and retail partners, the company is expanding with direct-to-consumer shipping to France, Germany, the United Kingdom, and Italy.

RV Industry Association Sees Q1 RV Shipments Grow 14 Percent Year-over-Year
RVIA’s survey of manufacturers found that total RV shipments amounted to 37,348 units for March 2025, an increase of 15.8 percent compared to the 32,243 units shipped in March 2024. First quarter was up 13.9 percent.

Delta Waterfowl Hires New Regional Director for California
A native of central California, Frank Andrade began volunteering with Delta in 2018 after connecting with the area’s regional director. He has since served as chairman of the Grasslands Chapter in Gustine, CA.

Kinsey’s Inc. Welcomes New Dealer Sales Rep for Kentucky
As a Louisville, KY native, Michael Kmitch comes to Kinsey’s with a “strong working knowledge of product movement and understanding how an item goes from the manufacturer’s line to the consumer’s hands.”

Outtech to Represent Knives of Alaska Nationwide
Founded by Alaska Master Guide Charles Allen, Knives of Alaska has earned a reputation for delivering field-tested performance tools for the most demanding environments, including with professional guides and sportsmen.

Sports South Promotes Caleb Sutton to VP of Merchandising
Before joining Sports South, Sutton spent 15 years in the outdoor and shooting sports industry, most recently with Cabela’s and Worldwide Trophy Adventures.

Trickstuff Partners with Outdoor Gear Canada as New Distributor
Outdoor Gear Canada said it will be ready to begin shipping product from the Germany-based maker of brakes and components to retailers as of June 2025.