The parent of Bushnell, closed the brand’s factory outlet in Lenexa, KS, after 25 years in operation. Last year, Revelyst also closed Bushnell’s HQ in Overland Park, KS, and consolidated many of its outdoor performance brands into one office in Bozeman, MT.
Author: SGB Media
Belgian Cycling Factory Retains New International Distributors
The owner of bike brands Ridley, Eddy Merckx, Nukeproof, and Aeres, signed with several new distribution partners across Europe, the Middle East, the Americas, and Asia.
Castore Partners with English Rugby Club Leicester Tigers
The deal will see the British sportswear brand providing the club with player kits, training wear and athleisure for the men’s, women’s, wheelchair, and academy squads. Castori will launch its first range of products for the Leicester Tigers this August, ahead of the new season.
Sturm, Ruger Adds Leupold & Stevens CEO Bruce Pettet to Board
Bruce Pettet, president and CEO of Leupold & Stevens Inc., the manufacturer of telescopic sights, red dot sights, binoculars, rangefinders, spotting scopes, and eyewear located in Beaverton, OR, will serve as an independent director.
Report: International Summer Travel to U.S. Western Resorts Continues to Weaken
Despite some recovery in financial markets and economic indicators, bookings for summer vacations remained stable, while bookings from international visitors entering the U.S. from Canada, Western Europe, and Mexico continued to decline.
Nike Board Member Plans to Retire from Board
Cathleen Benko, a former leader in Deloitte’s “Digital Giants” practice, plans to retire as a member of Nike’s Board of Directors, effective as of the company’s 2025 annual meeting of shareholders.
Fanatics Establishes Operations in the Middle East
The Middle East office in Doha, Qatar will serve as a hub for operations across the Fanatics enterprise and host members from various departments.
Orvis Cites Tariffs in Latest Layoff Talk
The company plans to lay off 4 percent of its workforce, or at least 50 employees, by the end of the year due to the impact of tariffs. Orvis President Simon Perkins said the “Tariffs disrupted our business model in ways we haven’t faced before and have exposed a clear path to solidifying our long-term future.”
Fabletics Appoints President and Chief Marketing Officer
The operater over 100 stores, announced the expansion of Meera Bhatia’s role from chief operating officer to president and chief operating officer and the promotion of Carly Gomez to chief marketing officer.
Seaguar Makes New Appointments on Sales and Marketing Teams
Seaguar has appointed Christopher Rosella to assistant sales manager and John Whelan to assistant marketing manager. Both “bring new perspectives and add an exciting level of enthusiasm to the Seaguar business.”
Tailored Brands Appoints New Chief Executive Officer
John Tighe will become its new CE) and will join the Board of Directors, effective August 5, 2025. Peter Sachse will transition from his current role as CEO to become executive chairman of the company’s Board.
Crunch Fitness Franchise Appoints Chief Fitness Strategy Officer
Fitness Ventures, which owns/operates over 70 Crunch Fitness locations across 28 U.S. states, has promoted Bryan Thomas to chief fitness strategy officer (CFSO).
Solo Brands Sells TerraFlame Back to Original Sellers
As part of the sale back, Solo Brands will continue manufacturing products currently branded under the TerraFlame trademark and sell them to the individuals reacquiring the brand to support its continued distribution.
Amer Sports Appoints New Head of Greater China
Jeffery Ma joins the company from his role as CEO of Zhongqiao Sports, a sporting goods company in China. He has previously held executive positions at Topsports, the largest sporting goods retailer in China, and at Adidas.
S&S Activewear’s Debt Outlook Lowered to Negative on Promotional Industry Softness
S&P Global Rating reduced its outlook on S&S Activewear to negative as the imprintable apparel distributor has underperformed the rating agency’s EBITDA and free operating cash flow (FOCF) expectations since the acquisition of Alphabroder in the second half of 2024, due largely to continued softness in the promotional products industry.
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