TruFit Athletic Clubs Appoints Acting CEO

The company reported that the new acting CEO, Joe Pritchard, has a background in healthcare leadership and a commitment to wellness and brings over 45 years of business experience to TruFit.

Golftec Opens in Manhattan

The flagship venue features the company’s proprietary game improvement technology and professional coaching for members to learn, practice and access the right clubs.

Crest Marine Expands Portfolio, Launches Balise Pontoon Boats

The Balise brand launched with two models, the Horizon and Helix. Both models are available in either 24- or 26-foot length. The launch is the culmination of nearly three years of consumer research, design and engineering, “redefining the way consumers experience on-water luxury and sophisticated entertainment.”

Gold’s Gym Opens at The Pike on Long Beach 

This is the first club on Long Beach for Gold’s Gym and the only gym at The Pike. The group pledged a $15 million investment in transformative remodels across multiple clubs in the market.

Jetty Hires Apparel Industry Vet as COO; Sets Future Plans

The New Jersey-based surf apparel company, with a growing presence in the outdoor and active lifestyle markets, saw the opportunity to add apparel veteran Lee Byrd to the team as it is “focusing on its authentic roots and devotion to the dynamic, moody coast on which it was born.”