Venus Williams Partners with WeWard as Investor and Ambassador

Williams and WeWard aim to raise awareness of the dangers of physical inactivity and highlight the significant health benefits of developing a daily walking routine. The app rewards users for their daily walking activity, bringing a gamified approach to exercise motivation

Pvolve Accelerates U.S. Expansion with New Franchise Deals

Lindsay Cohen has signed a two-unit development agreement in the Chicago area, Elisabeth Rommel, will launch the first Pvolve studio in Northeast Seattle or Lake Union and Dr. Mona Keshtkaran has signed a two-unit development agreement for the Washington, D.C. metro area.

TJX Companies Ramps Up Sierra Store Count to 117 Doors

The TJX Companies, Inc., parent of the TJ Maxx, Marshalls, HomeGoods and outdoor-oriented Sierra retail nameplates, reported net sales for the 13-week fourth quarter ended February 1 were $16.4 billion, flat versus the 14-week fourth quarter of fiscal 2024.

Hoka Opens Second Store in Paris’ Marais District

Hoka continues its expansion in France by opening a roughly 3100-square-foot store at 14 Rue Sainte-Croix de la Bretonnerie in the heart of the Paris’ Marais district; this follows the sports apparel and equipment brand’s first Parisian store, which opened in April 2024.