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Author: SGB Media
Terracea Elevates Core Winter Gear for 2024
Terracea, the maker of winter and ski jackets, founded in 2017, will expand its focus beyond the core winter market in 2024 with a collection that integrates everyday style with performance functionality.
5.11 Tactical Adds EDC Products for Winter 2024
5.11 Tactical added everyday carry (EDC) products to its Winter 2024 line to meet the needs of first responders, outdoor enthusiasts, and those who prioritize preparedness.
Recco Continues Global Expansion of SAR Helicopter Detectors
The Recco network will continue to expand in 2024 as the brand partners with more SAR organizations.
American Outdoor Brands Names Chief Product Officer
The company promoted James Tayon to chief product officer. Tayon will continue to lead the company’s strategic product direction, including product innovation, design, development, and marketing.
Nike to Undergo Layoffs, Cost-Cutting Amid Weakening Sales Outlook
Nike, Inc. reported earnings in its fiscal second quarter ended November 30 topped analyst expectations but also announced a program to cut costs by about $2 billion over the next three years, including through layoffs, as it sees a “softer” sales outlook for its fiscal second half.
TRX Partners with Club Pilates and YogaSix
TRX collaborated with Xponential Fitness brands YogaSix and Club Pilates to create a custom TRX Suspension Trainer for both brands.
Yeti Expands Board of Directors with Two New Additions
Rob Katz has acted as the executive chairperson of the Board at Vail Resorts, Inc. since 2021 after serving as CEO from 2006 to 2021. Beth Axelrod reportedly brings over 20 years of strategic human resources leadership and management development expertise to the Yeti Board.
Watershed Drybags Introduces New Material and Colors For 2024
Watershed Drybags introduced a new material, Kryptothane Plus, on all its recreational drybags and three new colors—safety orange, royal purple and smoke green.
Nordstrom Rack To Add Another Houston Location in Fall 2024
The store will occupy 34,000 square feet in the Meyerland Plaza, among Texas’s Top 5 most visited open-air shopping centers. The retailer operates eight Nordstrom stores and 23 Nordstrom Rack stores in the state.
Jason Mayden Returns to Jordan Brand as Chief Design Officer
Jason Mayden, recently president of Fear of God Athletics, is returning to Nike as senior global design director of Jordan Brand.
IHRSA Finds Gym Memberships Surpass Pre-Pandemic Levels
The total number of Americans who were members of a fitness club in 2022 increased by a record 3.7 percent to 68.9 million (ages six and older).
Compass Diversified Receives $75.2 Million Equity Investment
The owner of Velocity Outdoor, BOA, Primaloft, 5.11, and other active lifestyle brands, reported that it had completed a private placement of approximately 3.6 million of its common shares to a mutual fund managed by Allspring Global Investments to raise $75.2 million.
E-Bike Company EBliss Global Appoints New President
EBliss Global hired Dave Boyle, an auto industry veteran with over thirty years of experience, to help bring the company’s Always Brand e-bikes to auto dealers. He will also serve as company president.
Wolverine Worldwide Appoints Chief Supply Chain Officer; Jim Zwiers to Exit
Bishu Jayaram was appointed to the newly-created role of chief supply chain officer, responsible for global sourcing, distribution, logistics, and integrated planning. Jim Zwiers, EVP and president of the Global Operations Group, will transition away from the company in early 2024.
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