Puma will develop a range of Hyrox apparel using its Cloudspun technology that features dryCell moisture-wicking properties. Puma will also release Hyrox colorways of existing footwear models, including the Nitro 3, Deviate Nitro 3 and Deviate Nitro Elite 3.
Author: SGB Media

EXEC: Genesco CEO Outlines the Journeys Turnaround Plan and Progress
As Journeys’ product advances and other strategic initiatives across the business take hold, Journeys’ parent expects momentum to build into fiscal 2026 but also warned of Q2 and Q3 challenges ahead.

Marin Mountain Bikes, Inc. Taps Bike Industry Vet as Inside Sales Specialist
Michael DeLano will support dealers and outside reps in the East Coast and Eastern Midwest regions from his Upstate New York location.

Report: U.S. Sporting Goods Growth Continues Solid Post Pandemic Growth
The growth last year coincides with a year in which the market saw the lowest number of total inactive Americans (64.9 million people) since SFIA began tracking the metric.

Gravity Haus Appoints Industry Leader to Board
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REI Co-op to Open First Kentucky Store in Fall 2024
The store’s footprint will be approximately 31,000 square feet and open at 4350 Summit Place Drive in Louisville, with buy online-pickup in-store, curbside pickup services.

Leatt Corp. Starts to Build Out its U.S. MTB Sales and Marketing Team
The South Africa-based developer and manufacturer of protective gear for the active sports market is growing its team and investing to support independent bike dealers in the U.S. with a U.S. sales manager and two West Coast reps.

Adidas’ Football Icons Star in New Brand Campaign Celebrating What’s Possible When Tackling Pressure
The latest campaign illustrates how, alongside the excitement, international football can add pressure to each player’s game with “research showing that players are three times more likely to miss a penalty when playing for their nation than their club.”

EXEC: Athleta Sees Solid Turnaround in Q1, but Q2 Challenged by Tough Promo Comps
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Genesco, Inc. Sees Journeys Slide Continue in Q1 as Schuh and J&M Turn Negative
The parent of Journeys, Schuh and Johnston & Murphy, reported net sales for the first quarter of Fiscal 2025 amounted to $458 million, a 5 percent year-over-year decrease compared to $483 million in the first quarter of Fiscal 2024.

Inspired by Nostalgia, Puma x Lost Management Cities Reimagine GV Special
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Vans Global Skateboarder Arisa Trew, First Woman to Land a 900
Trew has taken skateboarding to greater heights by becoming the first female to land a 900, a feat accomplished 25 years after Tony Hawk’s groundbreaking achievement.

Nordstrom Beats on Fiscal Q1 Estimates, Reaffirms Full Year Guide
The retailer narrowed its first quarter loss and beat expectations for the first quarter but analysts may be a little jumpy as guidance didn’t move higher and may signal internal concerns about the discretionary shopper.

Drew Brees + Partners to Open 19-Court Pickleball Club in Indiana
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EXEC: Inside the First Quarter Foot Locker Call with Senior Execs
The retailer remains confident they will get more allocation on key Nike product this coming fall and holiday, but is also busy going about the business of doubling Hoka each quarter, expanding Asics fueling New Balance growth and getting on the On brand train for the ride.