Located in Arkansas, Mid-America Rod Company has been manufacturing fishing rods in the U.S. since 1976. The company manufactures its signature series of Virtus Rods and produces OEM rods for other companies.
Author: SGB Media
BKK Hooks International Names President of Sales
Michael Sullivan was appointed president of sales and will head a team responsible for expanding commercial sales operations in the Americas, reporting to BKK America’s general manager Magnus Gunnarsson.
VRX Fishing Sees Founder’s Sons Taking Reins in Joint Role
The parent company to the X Zone Lures and The Rod Glove brands confirmed that brothers Zac and Nick Van Ryn, the sons of founder and president Jim Van Ryn, took over the company’s reins on April 1.
TenCate Americas Appoints President of Sports Division
The manufacturer, distributor and installer of synthetic turf for sports and landscape applications, has appointed Marty Olinger as president of the Sports Division for its Americas operations.
Vail Resorts Appoints Chief Marketing Officer
Goldstein will lead the company’s Epic Pass business, My Epic Gear membership business, data and analytics, digital experience and marketing for its portfolio of mountain destinations, rental, retail, and ski and ride school businesses.
Puma to Open Puma Studio in Los Angeles in Early 2025
Puma Studio, when complete, will be a creative space that brings the brand’s design and marketing teams closer to the most influential communities and celebrities to inspire products and campaigns for the strategically important U.S. market.
EXEC: Escalade Ramps up Cash Generation; Cuts Inventory 24 Percent
Despite a high-single-digit decline in Q4 sales, Escalade, Inc. characterized its fourth quarter as delivering a strong finish to the last year, with “improved gross margins, robust cash generation and a significant reduction in leverage.”
Crunch Fitness Oklahoma City to Open Summer 2024
Crunch Oklahoma will open in a 35,000-square-foot space on the Northwest Expressway in a former T.J. Maxx building this summer.
MyStromer Reaches Settlement as Revolt Zycling Admits to Patent Infringement
The settlement comes after the Swiss Federal Patent Court and previously the Unified Patent Court ordered a preliminary prohibition on manufacturing and marketing against Revolt due to patent infringement for its Opium bikes.
Haro Bikes Hires New Inside Sales Representative
Haro hired Taylor Troney to its inside sales team. He held similar positions at Shimano and Speedplay and has both a supplier sales and retail background.
March Manufacturing PMI at 50.3 Percent; Textile Mills Lead Sector with Growth
A Manufacturing PMI above 42.5 percent, over a period of time, generally indicates an expansion of the overall economy.
Rally House Opening Four New Store in Pennsylvania, Ohio and Illinois
Rally House opened in the Philadelphia region at Trainers Corner in Quakertown, PA. In Ohio, the retailer is open at Spring Meadows, west of Toledo, and Marketplace at Four Corners, just south of Cleveland. Rally House is also the newest tenant at the Fashion Outlets of Chicago.
Topgolf to Open Third North Carolina Location in Durham in April
This will be Topgolf’s third North Carolina venue, including two in Charlotte. Globally, this will be Topgolf’s 99th outdoor venue when it opens and its 89th in the U.S.
Escalade Sales Decline Moderates in Q4; Down DD for Year After Tougher H1
The parent of the Brunswick Billiards, Stiga, Accudart, Rave Sports, Victory Tailgate, Onix, Goalrilla, Lifeline Fitness, Woodplay, and Bear Archery brands saw total net sales decline 9.2 percent on a year-over-year basis in the fourth quarter.
The Pickle House to Open in Robbinsville, NJ
In collaboration with USA Pickleball, The Robbinsville Pickle House is scheduled to break ground this spring, bringing the largest indoor pickleball facility to the Northeast.
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