With new CFO Melissa Wach and CEO Antje von Dewitz, the management team is now 50 percent female. Women hold prominent positions across the board in leadership roles at Vaude, constituting approximately 45 percent of executive positions.
Author: SGB Media
Sig Sauer Expands Operations in United Kingdom
The company tapped Accuracy International Limited to expand its business operations of Sig Sauer in support of the British Armed Forces and law enforcement customers within the UK.
American Pride Outdoors Acquires Half Rack
With this acquisition, American Pride Outdoors said it “aims to expand its offerings and provide a wider range of products to hunters around the world.”
Christy Sports Expands Footprint in Colorado Mountain Resort Areas
Some of the locations were vacated as part of Vail Resorts’ exit from Aspen and Telluride. Christy Sports made the decision to invest in serving those markets by bringing or expanding its services to the two communities.
Life Fitness and Egym Expand Partnership
Life Fitness and Munich, Germany-based Egym are reportedly working on a new Smart Cardio integration project, inspired by Egym’s Smart Cardio system.
Nicklaus Companies Licenses Brand to Boxto for Footwear
Nicklaus Companies and Boxto are collaborating to introduce two Nicklaus-branded golf shoe styles, which will be available to ship in April.
BRP, Inc. Amends, Extends Term Loan Facility
The parent of the Ski-Doo, Sea-Doo and Lynx power sports brands successfully amended and extended a substantial portion of its term loan facility, effectively extending U.S. $1,000 million of debt maturities from 2027 to 2031.
Manchester United PLC Appoints New CEO
The club said it is “determined to put football and performance on the pitch back at the heart of everything it does, and Omar Berrada’s appointment represents the first step on that journey.”
Weber Cooks Up Global AR Facility with KKR
The initial $200 million facility is collateralized by certain accounts receivables of Weber in the U.S. and international markets, with subsequent closes of up to $100 million across European markets expected in the first half of 2024.
Revelyst Appoints Chief HR Officer
The Outdoor Products division of Vista Outdoor, Inc. hired Joyce Butler as chief human relations officer.
Former Athleta CEO to Lead Beyond Yoga as Co-Founder Exits CEO Role
Nancy Green, former CEO and president of Athleta, will join the athletic and lifestyle apparel brand owned by Levi Strauss & Co. as CEO on February 1. Co-founder Michelle Wahler will step down as CEO and COO/CFO Jesse Adams will also depart.
Tilly’s, Inc.’s CEO Departs; Board Chair to Lead Retailer on Interim Basis
Ed Thomas retired as president, CEO and director of the company. Company Co-founder and former President and CEO Hezy Shaked was appointed as the company’s interim president and CEO until a successor is found.
Amer Sports Looks to Raise Over $1.6 Billion in IPO
Amer Sports, Inc., the parent of the Arc’teryx, Armada, Atomic, DeMarini, EvoShield, Louisville Slugger, Salomon, Wilson, and other sports and outdoor brands, launched an initial public offering of 100,000,000 ordinary shares.
Tiger Woods and TaylorMade May be Ramping Up for Sunday Red Debut
Tiger Woods may soon be ready to launch an apparel line and more with equipment partner TaylorMade if recent moves by the company at the U.S. Patent and Trademark Office are any indication.
Golftec Appoints Human Resources Chief
Tom Reilly has held senior roles at Troon as SVP of human resources and as VP of human resources at Indigo Golf Partners.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal