Chuck Sykes’ extensive field experience, combined with his formal education, has shaped a career dedicated to advancing responsible natural resource stewardship.
Author: SGB Media

Trijicon Appoints Gary Sweet as VP of Sales and Marketing
Sweet will have oversight responsibilities for the commercial sales, marketing and customer experience organizations, the product management team, and the business development team, which serves domestic military branches, government agencies, international military/LE agencies, and international commercial sales.

Good Good Golf Secures $45M Funding with Participation from Peyton Manning
The golf, media and lifestyle brand, secured the funding round led by Creator Sports Capital, with participation from Peyton Manning’s Omaha Productions, Manhattan West Private Equity and Sunflower Bank.

KMD Brands Appoints Nike Vet Ashley Reade as Rip Curl CEO
Ashley Reade will join the Australian surf brand in the coming months from Nike, where he is currently the vice president and general manager of Nike Pacific, responsible for growing the region to an AU$1 billion business.

Haro Bicycles Makes Key Leadership Moves
Colin Varanyak was named director of product development and marketing, Ty Buckenberger will now lead engineering and technical development and Olympic champion Lasse Norman Leth is stepping into an expanded role as director of product marketing for road categories.

Recall: Kimpex Snowmobile Ski Kits and Adaptor Kits
Kimpex has voluntarily recalled Rush and Kimpex Arrow II Ski Kits and Kimpex Rush and Kimpex Arrow II adaptor kits. The recalled kits replaced the skis on snowmobiles.

Recall: Ski-Doo and Lynx Snowmobiles
BRP has voluntarily recalled certain Model Year 2025 Ski-Doo and Lynx snowmobiles equipped with a 600R E-TEC, an 850 E-TEC or an 850 E-TEC Turbo R engine

Recall: Segway Kick Scooters
Segway has received 68 reports of folding mechanism failures, including 20 injuries, including abrasions, bruises, lacerations, and broken bones.

Scott USA Launches Consumer-Direct Strategy; Reinforces Support For Key Dealers
This multichannel approach builds on Scott USA’s recently launched Click-and-Collect and Locally initiatives, which “connect consumers with their nearest Scott dealer for in-store purchases or online orders.”

U.S. Ski & Snowboard Taps J.Crew to Develop Lifestyle Apparel Collections
The company said the product collections will feature signature J.Crew categories reimagined through an aspirational ski lens, inspired by vintage ski logos and archival Olympic patches.

Snipes Names Under Armour Vet as New Chief Marketing Officer, U.S.
The global street culture brand reported that Kelley Walton will lead the marketing organization in the U.S. to include all budget and marketing functions aligned with the company’s long-term vision

Lands’ End Sees Q4 Revenues Fall as Kids’ and Footwear Moves to Licensing
The 14.2 percent decrease in net revenue was reportedly driven by the transition of the kids’ and footwear product lines to licensing arrangements and optimizing promotional activity.

Authentic Brands Group Appoints Former Disney Exec as EVP, Head of India
Sanjeet Mehta will oversee the company’s strategy in India, focusing on expanding brand presence, forging strategic partnerships and driving revenue growth, working with Henry Stupp, regional president of the EMEIA.

Rebel Athletic Receives Strategic Growth Investment from Main Post Partners
The U.S. manufacturer of couture Allstar and Cheer apparel since 2013, announced a strategic minority investment from Main Post Partners which will supply the “resources, supply chain expertise and capital necessary to scale rapidly across multiple segments.”

National Ski & Snowboard Retailers Association Appoints New Board Members
The NSSRA has appointed Robb Shepherd as Board chair, Jon Morrill as vice chair and Stefan Hausberger as secretary/treasurer at its Board of Directors meeting on March 18, 2025, serving two-year terms ending in January 2027.