Patagonia announced today that its community raised $10 million in donations to 1,043 grassroots environmental organizations in 17 days. On Black Friday, Patagonia committed to match individual donations made between November 29 and December 31 to a $10 million limit.
Author: SGB Media
OIA Appoints Christina Perez To Government Affairs Office
Outdoor Industry Association (OIA) on Monday announced it has added Christina Perez to its government affairs office in Washington, DC.
Lindsey Vonn Foundation, Dick’s Sporting Goods Foundation Announce Scholarships
The Lindsey Vonn Foundation (LVF), in conjunction with The DICK’S Sporting Goods Foundation, on Monday announced 30 grants totaling more than $150,000 to youth athletes in need through its first-ever Sports Matter Scholarship.
Seabourn Names Helly Hansen As Official Apparel Partner
Outdoor apparel company Helly Hansen has signed an agreement with travel company Seabourn to be the “Official Apparel Partner” for the cruise brand.
Winnebago Industries Releases Inaugural Corporate Responsibility Report
Winnebago Industries Inc. on Monday issued the company’s first corporate responsibility report. The report outlines the company’s ongoing commitment to responsible business and its progress toward defining and achieving environmental, social and governance goals across the Winnebago, Grand Design RV, Chris-Craft, and Newmar brands.
Darn Tough Vermont Announces Major Expansion In The Green Mountain State
Darn Tough Vermont, an American manufacturer of premium performance outdoor and lifestyle socks, on Monday announced the grand opening of the company’s expanded footprint in its hometown of Northfield, VT.

Sports Direct Sees Currency-Neutral Sales Drop 6.4 Percent In First Half
Sports Direct said it expects to increase profits by up to 15 percent this year after reducing losses at House of Fraser. In the first half ended October 27, sales on a currency-neutral basis decreased by 6.4 percent due to the chain’s continued elevation strategy. Revenues in U.S. operations were down due to store closings at Bob’s.
SFIA Sees Progress In Partial Trade Deal
In a statement, SFIA President and CEO, Tom Cove, said in a statement that the “have negatively impacted the sport and health industry, and we are hopeful that this trade agreement comes to fruition.”
Mammut Development Opportunities Anticipated With Potential Sale
Mammut Sports Group AG, which has been a part of Swiss holding company Conzzeta AG since 1982, recently announced that Conzzeta would be pivoting its focus to one specific brand in the portfolio and selling its other brands, including Mammut.
Western Mountain Destinations Report Uptick In Revenue Despite Declines In Occupancy And Softening Rate
As 18 western mountain destinations spread over six states assess the status of the 2019-20 winter season, a decline in occupancy and softening of daily rates are continuing a gradual trend that has been emerging for more than a year, according to the most recent analysis released by DestiMetrics.
AAFA Reacts Following ‘Phase One’ Deal; Emphasizes That All Tariffs Should Be Removed
The American Apparel & Footwear Association (AAFA) commented on the announcement that the Trump administration has agreed to a “Phase One” deal. The trade organization said additional work needs to to be done and the necessity that all remaining punitive tariffs be removed from the industry’s products.
Bruin Sports Capital To Acquire Two Circles
Bruin Sports Capital announced a deal with WPP to acquire Two Circles, the consumer data analytics, sports marketing, and technology practice.
Atrium Sports Acquires Synergy Sports
Atrium Sports, a full-service technology platform for sports and video data content, announced the acquisition of Synergy Sports Technology, the dominant global provider of data and video analytics tools for the NBA, the MLB and NCAA Division I-II-III basketball and Division I baseball.
The Running Event Reports Record Attendance
The Running Event, held December 3 to 5, 2019 in Austin, marked the 14th year with record participation, along with a strong international retailer attendance.
Shoe Carnival Announces New $50 Million Share Repurchase Program
Shoe Carnival, Inc. announced that its board of directors authorized a new share repurchase program for up to $50 million of its outstanding common stock