Suunto released a software update of new features for its Suunto 7 smartwatch and mobile app. New updates were also launched for its Suunto 9, 5, and 3 smartwatches touted as the brand’s “biggest in its history” and part of Suunto’s new ‘Adventure Starts Here’ campaign. “At Suunto, we don’t compromise when it comes to […]
Author: SGB Media
Picture Opens Pop-up Shop In SEED People’s Market
Picture, announce a pop-up shop in the SEED People’s Market located in Costa Mesa, CA running from October through December 2020.
Alterra Mountain Company Announces Leadership Changes, Creates New Company Divisions
Alterra Mountain Company CEO, Rusty Gregory, has announced leadership promotions and organizational changes.
SAYA Launches Sustainable Fiber Made From Fabric Scrap And Overstock
SAYA, a new name in fiber, announces its debut with an expanded offering beyond recycled PET bottles including recycled cutting scraps and fabrics, bringing new options to the textile industry. Nan Ya Plastics, SAYA’s parent company, is the largest manufacturer of recycled PET, repurposing over 75 billion bottles every year. Now under the brand SAYA, […]
Igloo Launches Playmate Coolers Inspired By NASA
Igloo released its limited-edition Playmate coolers inspired by the National Aeronautics and Space Administration (NASA) paying homage to NASA’s vision — discover and expand knowledge for the benefit of humanity. “As a Houston-based company, we’ve always been proud of and inspired by NASA’s dedicated program of space exploration and discovery,” said Brian Garofalow, Chief Marketing Officer […]
Lizard Skins Outdoor Trail Grant Program Continues In 2020
Lizard Skins continues its history of supporting trail construction and maintenance. In the last two years, its grants have helped build and maintain trails at Brian Head Resort, Cumberland State Park, Pahvant MTB trail system, Copper Harbor Trails, and the Butch Cassidy Trail Complex. “We are excited to announce the continuation of our Trail Grant […]
Headspace Announces World Mental Health Day Pledge
Headspace launched a “Be Kind to Your Mind” pledge that encourages the prioritization of mental health care beyond just World Mental Health Day. World Mental Health Day is scheduled for October 10. Box, Farmers Insurance, Hyatt, Snap, Spectrum Health, and National Military Family Association are among the first companies and nonprofits to join with Headspace. […]
Crocs Collaborates With Justin Bieber
Crocs announced a collaboration with singer Justin Bieber. The Crocs X Justin Bieber is inspired by Bieber’s Drew House label and features a take on the Classic Clog silhouette as well as eight custom Jibbitz charms. “As an artist, it’s important that my creations stay true to myself and my style. I wear Crocs all […]
Vuori Signs First Ambassador
Vuori signed Rob Machado, the surf legend, as its first ambassador. Vuori said that as an ambassador, Machado “will personify Vuori’s philosophy on conducting business and how the brand cares for their team, the community, and the environment. This new position is designed to inspire and unite people from all walks of life to create […]
Saintnine Signs Charlie Rymer As Brand Ambassador
Saintnine welcomed former PGA Tour Player and Golf Channel personality, Charlie Rymer, to its team as its Brand Ambassador for the Saintnine product line of golf balls. “Saintnine is thrilled to have such a big personality as Charlie playing our golf balls and helping us grow the Saintnine brand,” said Timothy Chae, CEO of Saintnine […]
Hydro Flask Returns To Growth In Second Quarter
Helen of Troy Limited reported sales in its Housewares segment, which includes Hydro Flask and OXO, increased 20.3 percent in the second quarter ended August 31 to $167.9 million. The gains primarily reflected higher demand for OXO brand products as consumers spent more time at home cooking, cleaning, organizing and pantry loading in response to COVID-19 and an increase in online sales for both OXO and Hydro Flask.
Dick’s SG To Increase Holiday Hires
Dick’s Sporting Goods plans to hire up to 9,000 holiday workers, 1,000 more than last year to support expected continued strength in online orders for curbside or in-store pickups amid the pandemic.
The Buckle’s September Comps Expand 23 Percent
The Buckle Inc. announced that comparable store net sales, for stores open at least one year, for the 5-week period ended October 3, 2020 increased 22.9 percent.
Burton Welcomes New Marketing And Creative Executives
Burton welcomed new SVP of Global Marketing, Kelly Murnaghan, and new Executive Creative Director, Adrian Josef Margelist. Both Murnaghan and Adrian report to Burton CEO John Lacy and have officially started in their respective roles.
Bollé Brands Launches B2B Platform
In support of its Customer First Program that supports retailers via its ERP and inventory management programs, Bollé has launched a digital B2B program.
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