The liquidation sale will reportedly include the company’s remaining inventory across all categories, including lifestyle apparel, activewear, and accessories.
Author: SGB Media
Pvolve Expands Footprint in Atlanta Market With Second Studio
After 20 years in the corporate world, Clo is taking her lifelong passion for health and fitness and partnering with Pvolve. She will spearhead the development of Pvolve’s newest studio in the city.
Chubbies Launches Licensed NFL Apparel with George Kittle as Creative Director
Chubbies will introduce select officially licensed NFL team apparel this fall, with plans to expand the line in Spring 2025 to include all NFL teams. The company appointed George Kittle, the San Francisco 49ers’ NFL tight end, as the brand’s creative director of Football.
Sole Fitness Makes Leadership Moves as Brad White Takes Helm
The company, known for its affordable in-home fitness equipment, is expanding into virtual fitness under the supervision of its new CEO, Brad White, and new director of fitness, Bradford Stevens.
New HFA Report Saw Global Fitness Participation Reaching New Milestones
The Health & Fitness Association reported that the global fitness industry reached new milestones in 2023 as more people embraced health and fitness across key regions. The HFA said a record 23.7 percent of the population were members of a fitness facility in 2023.
Report: Older Generations Consider Themselves More Active
ABC Fitness has released its Wellness Watch Fall 2024 report, detailing how different generations approach fitness and outlines the significant variations in preferences, behaviors and goals across age groups.
Report: Strong Mall Traffic in August Reflects Strong BTS Season
Research and data analytics firm Placer.ai said that malls ended summer with a bang. College students and families with children were overrepresented among end-of-summer mall hoppers – though not for all mall types, the company suggested.
EXEC: Gartner Expects 32 Percent of Consumers to Shop Early for Holidays
Gartner suggests that 32 percent of consumers will begin holiday shopping between July and October and only 14 percent of U.S. consumers plan to spend more year-over-year, with 21 percent of consumers reducing their holiday spending.
The Lycra Company Publishes Latest Sustainability Update, Progress Versus 2030 Goals
The sustainability goals outlined in the company’s third annual report are structured around three pillars and align with five United Nations Sustainable Development Goals.
University of Arkansas Opens New Team Store from Dyehard by Follett
The new team store is located on Dickson Street in downtown Fayetteville. Dyehard also operates a Hog Heaven team store in the north endzone of Razorback Stadium and serves as the official team merchandise retailer for all Razorback Athletics events on campus.
SportRx Adds New Leadership in Marketing, Sales and Operations
SportRx has hired Monica Rigali as VP of marketing and Curtis Ellis as VP of sales and operations. They will report to Rob Tavakoli, who was promoted to CEO in 2022 after nearly 18 years working for the company.
Coolcore Appoints CEO and Majority Owner
Eric Schenker has joined the company as chief executive officer and majority owner. Previously, he was the CEO of Craft Sportswear NA, a performance apparel manufacturer
The Athlete’s Foot Opens HQ, Flagship and Community Center in Atlanta
TNF held a grand opening this week of its new corporate headquarters, flagship store and community center in Midtown Atlanta, and partnered with Black-owned businesses in its development.
D&M Holding Invests $70M in Arkansas Ammunition Primer and Energetics Facility
The company said the new White River Energetics facility in Des Arc, AR will be the first single-base propellant factory to be built in the United States in over 50 years.
Flylow to Launch Leftover Land Resale Platform
Next month, Flyflow will launch its Flylow Leftover Land, a consignment resale platform to trade in any used gear for a credit on a new Flyflow kit.
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