For each “Extra Mile,” Asics will donate a pair of running shoes to Girls on the Run, a non-profit organization dedicated to promoting self-confidence and healthy lifestyles through running.
Author: Carly Terwilliger
Spenco Donates Shoes To Hurricane Victims Through Soles4Souls
The company shipped 1,000 pairs of new men’s and women’s sandals and shoes on October 12 to a Soles4Souls distribution center in Texas.
PeopleForBikes Launches Networking Event Series
Draft: A PeopleForBikes Meetup will debut in the D.C. Metro Area and Los Angeles on October 18, followed by Duluth, MN and Park City, UT in the following weeks.
Icon Promotes Chris McGill To FreeMotion VP Of Sales
Dan Toigo, who was recently promoted to senior vice president of Icon health and fitness and managing director of FreeMotion Fitness, selected McGill because of his 26 years of experience in the industry.
Patagonia Sponsors Access Fund 25th Anniversary
The outdoor apparel company is the title sponsor for an event celebrating 25 years of climbing advocacy.
Honor Defense Signs Ferguson-Keller Associates
Honor Defense appointed Ferguson-Keller Associates to represent it in the North-Central Regions of the U.S.
Hogue Inc. Adds Two Regions To Jones & Co. Partnership
Jones & Co. will manage sales representation in the Texas, Arkansas, Louisiana and Oklahoma (TALO) and Missouri, Iowa, Nebraska and Kansas (MINK) regions.
Berger Bullets Joins Nammo Group
Walt Berger and Bryan Litz, along with the rest of the existing Berger team, will continue on as part of Nammo’s U.S. growth plan going forward.
Ugg Again Partners With Rachel Zoe On Lookbook
The designer, stylist and editor curated the lookbook, which was shot in Venice Beach, CA and produced by Wednesday Agency.
Yaktrax, DryGuy, Falke Form Cold Conquerors Team
The ambassadors will receive traction and warming products from Yaktrax, apparel from Falke and a range of dryers from DryGuy.
24 Hour Fitness Study Suggests Exercise Combats ‘Tech Stress’
57 percent of the 2,000 Americans polled said they experience a mental boost from working out, which may help offset stress brought on by technology malfunction.
T-H Marine Renews FLW Sponsorship
In addition to its title sponsorship of the Bass Fishing League, T-H Marine will also receive exposure across all Fishing League Worldwide platforms.
Foot Locker, Asics Name Documentary Film Contest Finalists
“Real Lives. Real Runners.” gave filmmakers the opportunity to capture documentary-style stories on real runners. The winning film will air nationally during the live television broadcast of the 2016 TCS New York City Marathon.
Treksta Again Sponsors Banff Festival
The World Tour hosts more than 300 screenings of some of the festival’s best films in cities and towns around the U.S. and Canada.
Dale Of Norway Expands Ambassador Program
Content created by the ambassadors, including newly named Gretchen Powers, will be featured on Dale’s social media accounts.
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