ASICS Corporation will sponsor Tokyo Marathon 2008 which is going to be held on February 17, 2008. It is the second consecutive year that ASICS will be a sponsor of the running event.
ASICS will outfit more than 10,000 officials and volunteers supporting the race. It will also supply more than 30,000 T-shirts to the marathon runners.
The sponsorship will also include providing participating runners useful information for road running and running-related services. As a sponsor, ASICS will encourage participants to get involved with running-related charities. Such charities are not very common in Japan.
“After the big success of the first Tokyo Marathon last February, running is getting more and more popular here in Japan. Healthier lifestyles such as participating in sports and exercise will improve the quality of life. Sponsoring Tokyo Marathon is one of our ways to contribute to strengthening the sports culture,” ASICS Corporation president, Kiyomi Wada, said.
