Outdoor Industry Association Releases The Outdoor Recreation Economy Report
The report shows the outdoor recreation economy generates $887 billion in consumer spending annually, sustains 7.6 million American jobs and generates $65.3 billion in federal tax revenue and $59.2 billion in state and local tax revenue each year.
Title Nine Launches New E-Commerce Site
The upgraded site includes enhanced content on each product page, an improved checkout flow in all channels and an engaging mobile experience for Title Nine shoppers.
Nike Women’s Executive Joins Digimarc
Aimee Arana, formerly vice president and general manager of the North America Women’s Division at Nike, has joined Digimarc Corp. as executive vice president of sales and business development.
New Balance To Sponsor Fastpitch Organization
New Balance will become the title sponsor of the National Fastpitch Coaches Association (NFCA) Golden Shoe Award.
Puma’s Q1 Earnings Leap
Puma reported operating earnings rose 70 percent on a 15 percent revenue gain on a currency-neutral basis.
Academy’s Debt Ratings Outlook Lowered To Negative
Moody’s said the negative outlook reflects the risk that Academy may not be able to reverse its 2016 earnings declines in the near term, resulting in continued high leverage and diminished free cash flow generation.
Under Armour To Sponsor Nashville Soccer Club
Under Armour will supply the kit, or uniform, and other official gear to Nashville Soccer Club through the conclusion of 2018.
Russell Athletic To Part Ways With Western Kentucky
Russell Athletic and Western Kentucky mutually agreed to end their exclusive on-field sponsorship agreement as of June 30.
OIA To Host Capitol Summit In Washington, DC On April 25-26
The 25h annual event brings together outdoor industry executives and emerging leaders in Washington, D.C., to represent their businesses and to lobby members of Congress and the administration to support industry recreation, trade and business priorities.
Adidas Collaborates With Siemens On Digital Manufacturing
As part of a joint research and development program, the partners will be working to drive forward the digitalization of the Adidas Speedfactory to ultimately develop capabilities for fast, transparent and individualized production.
Report: Sportsman’s Warehouse Steps Up As Bidder For Gander Mountain
Sportsman’s Warehouse is planning to make a bid in bankruptcy court to acquire up to 80 percent of Gander Mountain’s stores, sources told Bloomberg.
Grassroots Adds Three Retailers To Membership
The new Grassroots Outdoor Alliance retail members include Alpenglow Sports (Tahoe City, CA), Home Town Sports (McCall, ID) and Maine Sport Outfitters (Camden and Rockport, ME).
Senate And House Outdoor Recreation Caucuses Announced
The Outdoor Industry Association (OIA) announced that for the first time ever, the United States Congress now has a bicameral, bipartisan caucus dedicated to the outdoor recreation industry
Outdoor Foundation Reports Increase In Outdoor Participation
Nearly half of all Americans, 48.6 percent of the population ages six and up, participated in at least one outdoor recreational activity in 2016, according to the Outdoor Foundation’s 2017 Outdoor Recreation Participation Topline Report.
L.L.Bean To Open In Park City
The store will mark L.LBean’s first in Utah and its westernmost location.
