SGB Apparel

OrderMyGear Appoints VP of Revenue Operations

OrderMyGear promoted Adam Gainey to VP of revenue operations. The company said Gainey would play a pivotal role in developing and executing on strategies that improve client acquisition, growth and satisfaction.

LVMH to Sponsor 2024 Olympic Games in Paris

Luxury brand giant LVMH signed on as a premium partner for the Paris 2024 Olympic and Paralympic Games with its jeweler Chaumet designing the medals and fashion brands Louis Vuitton, Dior, Berluti and Sephora, as well as its Moët Hennessy wines and spirits division marketed during the games.

Paramount Headwear Rebrands to Imperial

Paramount Apparel International rebranded itself and introduced Imperial as its new corporate name. Paramount acquired the Imperial golf headwear brand in late 2012. This change reflects its commitment to the Imperial flagship brand.

Asics North America Names VP of U.S. Sales

Asics North America hired industry veteran Michael Dougherty as vice president of U.S. sales, effective immediately. He has over 15 years of global footwear industry experience, including at Clarks and New Balance.

Gap, Inc. Appoints New Athleta CEO

Gap, Inc. hired Chris Blakeslee as president and CEO of Athleta, effective August 7. Most recently, he was president of sister companies Alo Yoga and Bella+Canvas since 2017.

Report: Adidas Seeing Healthy Demand for Unsold Yeezy Product

Adidas has orders worth more than €508 million ($565 million) for 4 million pairs of unsold Yeezy shoes, exceeding the company’s “most optimistic forecast,” according to a new Financial Times report. Healthy demand for the first batch of online sales could help Adidas avoid a major write-down on its remaining stock. 

Golf Rounds Played Climb in June

Rounds of golf played advanced 5.5 percent in June and are running up the same 5.5 percent for the first six months of 2023, according to Golf Datatech.