Birkenstock Expands Advertising Reach for 2011
Birkenstock USA launched its 2011 advertising campaign that will be featured in more publications than at anytime in its history. The extended reach is part of an overall program to pursue additional outdoor and specialty running accounts. The company al
Garmin sues Bryton for Allegedly Infringing Patent on Cycling Computer
Garmin Ltd. announced that a Garmin subsidiary filed a patent infringement suit against Bryton Inc. in the U.S. District Court for the District of Kansas. Garmin accuses Bryton's products of mimicking the appearance and functionality of Garmin's
Easton Lacrosse Adds First Women Endorser
Easton Lacrosse announced the signing of Danielle Spencer to a multi-year contract…
Perry Ellis Acquires Anchor Blue Name
Perry Ellis International paid $500,000 for Anchor Blue's intellectual property assets, which include Anchor Blue and Miller's Outpost trademarks, logos, and style and pattern books. Anchor Blue, a Corona-CA based teen retailer, had about 115 st
Spyder Hires Tina Pemberton to Represent Ontario Sales Territory
Spyder Active Sports appointed Tina Pemberton as the new sales representative in Ontario, Canada…
Timberland Opens Boston Store
Timberland chose St. Patrick's Day for the grand opening of its new Boston retail location at 201 Newbury Street (at Exeter), bringing the brand's authentic outdoor footwear and apparel to one of the Northeast's premier retail neighborhoods
Sport Chalet Partners with Soles4Souls to Help Japan Quake Victims
Soles4Souls and Sport Chalet have joined forces again to bring shoes to victims of the devastating earthquake and tsunami in Japan and the Pacific Rim. With more than 500,000 individuals homeless and living in shelters in Japan, the proud and prosperous
OIA Webinar to Focus on Disruptions to Chinese Supply Chain
Outdoor Industry Association will host an Outdoor University online session on Tuesday, March 22 exploring the ongoing issues of rising material costs and labor shortages in China, alternatives to sourcing in China, federal trade programs that can benefit
TriSports.com Installs Water Harvesting System
TriSports, the triathlon retailer based in Tucson, AZ, completed their massive rainwater harvesting system on the TriSports.com building in the Butterfield Business Park…
After Slow February, Bookings Pace Resumes at Western Mountain Resorts
After slowing in February, bookings to major western resorts accelerated in March and set the basis for a strong end to the 2010-11 winter season, according to the most recent report released by the Mountain Travel Research Program (MTRiP)…
L.L. Bean Posts 5.7% Revenue Gain in 2010
L.L.Bean's annual net sales reached $1.44 billion for the 2010 fiscal year ended Feb. 27, up 5.7% over 2009. The company said its board of directors approved a cash award of 5% of annual pay to approximately 5,000 eligible employees in recognition of
Cleveland Golf Secures Verdict Against Counterfeiters
Cleveland Golf Company, Inc. said it won a landmark legal victory with a jury verdict last week in a trademark infringement case. The company said it represented the first time that a SEO/Web Host or other Internet intermediary was found liable for contri
Black Diamond Posts Fourth Quarter Loss on Consolidation Expenses
Black Diamond, Inc.’s Peter Metcalf used the company’s fourth quarter earnings call with analysts to plug the economic value of America’s public lands and the outdoor recreation industry they support…
OIA VantagePoint: Outdoor Product Sales Up 5.2% in February
Overall outdoor product sales for the four-week period ended Feb. 26 were up 5.2% to $655.6 million from $623.0 million in the year-ago month, according to retail point-of-sale data compiled by SportScanInfo for OIA VantagePoint™…
Amer Sports to Double Ski Production in Bulgaria
Amer Sports plans to invest BGN7.8 million, or $5.5 million at current exchange rates, to expand its Pamporovo ski factory in the Bulgarian mountain resort of Chepelare over the next three years. When completed, the project will double the factory’s
