Sun Diego Boardshops to Host SurfAid Reception
Sun Diego Boardshops will host a reception Thursday for SurAid Founder Dr. Dave Jenkins at its store in Carlsbad in partnership with SD Sport Innovators….
Blundstone #HowIRoam Win a Ducati Scrambler Photo Contest
Blundstone announced the launch of its #HowIRoam campaign in support of the brand's recent collaboration with motorcycle brand Ducati. Blundstone has produced a limited edition #800 Ducati Scrambler boot…
Skins to Sponsor USA Rugby
Skins has partnered with USA Rugby, the national governing body for the sport of rugby in America, as an official supplier of compression product…
Moonshine Mfg. Partners with Eastern Skateboard Supply
Moonshine MFG, the Washington-based skateboard manufacturer, has partnered with North Carolina’s Eastern Skateboard Supply…
Surf Expo to Launch June Show
Surf Expo, the largest boardsports and beach lifestyle trade show, announced the launch of a new event, Preview Days by Surf Expo, to be held June 23-24, 2016 in Orlando, FL…
Saucony Run for Good Foundation Marks 10 Years
Saucony and the Saucony Run for Good Foundation celebrated a decade of fighting childhood obesity by announcing a new round of grants to running clubs across the United States…
Magura USA to Distribute Lightweight Wheels
Magura USA has reached an agreement to distribute Lightweight wheels in North America beginning October 1…
OIWC Honors Women Leaders in Bicycle Industry
The Outdoor Industries Women’s Coalition (OIWC) announced the winners of OIWC’s 2015 Pioneering Woman and First Ascent Awards for the bike industry…
Confluence Outdoor Reshuffles U.S. Sales Leadership
Confluence Outdoor said Canadian Field Sales Director Kevin Henderson has assumed leadership for its sales operations in the western U.S. as part of a plan to accelerate growth of its independent specialty business…
Adidas to Become Official Outfitter of the CFL
The Adidas Group will take over the role of Official Outfitter and Licensing Partner of the Canadian Football League from Reebok starting with the 2016 season…
Under Armour Signs Former Rugby Star
Under Armour signed an endorsement deal with San Francisco 49ers running back Jarryd Hayne, an Australian former professional rugby star…
Champion Benefiting as Value Alternative
At Goldman Sachs Global Retailing Conference, Rich Noll, HanesBrands Inc.’s chairman and CEO, said the company’s Champion brand is benefiting from its value positioning under Under Armour and Nike…
Lululemon’s Solid Second Quarter Overshadowed by Outlook
Lululemon Athletica Inc. reported second-quarter earnings that came in ahead of internal expectations and slightly raised its outlook for the year. But shares still came under pressure as its third-quarter guidance came in sharply below Wall Street’
Survey Finds Football Fans Prefer ‘Homegating’ to Tailgating
Seventy percent of football fans would rather get together with friends at home to enjoy the game than actually go to the game, according to a survey commissioned by appliance and electronics retailer Hhgregg…
Lululemon Q2 Beats Guidance
Lululemon Athletica Inc. reported second-quarter earnings declined slightly but came in better than planned with same-store sales on a currency-neutral rising 11 percent. The yoga-themed retailer raised its guidance for the year. Said Laurent Potdevin, Lu
