AnyCreek, the Memphis, TN-based startup supporting guided fishing and hunting experiences, announced the completion of a $1.8 million seed funding round.

The round brings the company’s total funding since it launched in 2022 to $3.3 million, with continued participation from Starting Line and other angel investors and new participation from Bridge Investments, LaunchTN, and others.

AnyCreek’s guide-centric platform supports 183 markets.

AnyCreek offers a suite of vertical SaaS tools tailored for guides and outfitters, including calendar management, payments, referrals and guide assignments, SEO, marketing, customer communication, CRM, and 24/7 support. With this latest funding round, AnyCreek intends to continue enhancing its technology and expand into additional markets.

“We believe that humans in nature represent the best of human nature, and we have a profound respect for the businesses facilitating this connection,” said Benjamin Lazarov, co-founder and CEO of AnyCreek. “It’s our mission to equip guides and outfitters with the latest technology to get more people outside. This funding will help us continue this momentum as we expand into additional markets and offerings.”

“In today’s digitally-inclined landscape, AnyCreek strategically positions itself to capitalize on and cultivate consumers’ appetite for high-quality outdoor experiences, a growing industry where significant spending still occurs offline,” remarked Scott Holloway, general partner at Starting Line. “We take pride in supporting innovation that is shaping the future of the outdoor recreation sector.”

Image courtesy AnyCreek