Anta Sports Products, Ltd. (Group), which operates retail stores in China for the Anta brand, as well as Fila, Descente, Kolon Sport, and Amer Sports, reported that retail sales, in retail value, for the Fila brand increased in mid-single digits year-over-year in the second quarter and high-single digits in the half.
Retail sales for the Anta brand in the second quarter of 2024 increased by low-single digits compared to Q2 2023 and grew by mid-single digits in the first half.
All Other Brands, including Descente and Kolon Sport, but excluding Amer Sports Corp. businesses under Amer Sports Holding, (Cayman) Ltd.’s joint venture, saw first-quarter retail sales jump in the range of 60 percent to 65 percent in the second quarter and surged between 70 percent and 75 percent in the half.
The company said retail sales refer to the revenue, inclusive of value-added tax, if any, from sales to consumers transacted in brick-and-mortar stores and e-commerce platforms, part of which are owned and operated by the Group and the rest being owned and operated by the Group’s distributors, franchisees and/or distributors’ franchisees.
Retail sales do not represent the Group’s total revenue; however, the Group considers them a key business operational indicator for its various brands.
Image courtesy Fila
