Anta Sports Products, Ltd., which runs retail stores in China for the Anta brand, Fila, Descente, Kolon Sport, and Amer Sports, reported retail sales, in retail value, reported Anta Brand revenue recorded mid-single digit positive growth on a retail basis in the third quarter as compared to the same period in 2023.
Retail sales (in terms of retail value) of Fila branded products recorded low-single digit negative growth as compared to the same period in 2023. Retail Sales performance for All Other Brands (excluding brands newly joined to the Group after January 1, 2023) grew 45 to 50 percent.
The company said retail sales refer to revenues, inclusive of value-added tax, if any, from sales to consumers transacted in brick-and-mortar stores and e-commerce platforms, part of which are owned and operated by the Group, and the rest owned and operated by the Group’s distributors, franchisees and/or distributors’ franchisees.
Retail sales do not represent the Group’s total revenue, and the Group considers the same to be a business operational indicator of its various brands.
