New barefoot cross-training shoe built for serious lifting and explosive movement
Agency: Xero Shoes
About Xero Shoes
XeroShoes is built on a simple idea: unlock your natural power through minimal, barefoot design. Guided by our “minimal to the max” philosophy, every shoe combines flexible construction, zero-drop soles, and roomy toe boxes to deliver comfort and natural movement in every step. From the gym to the trail to everyday life, Xero Shoes reconnects you to the ground beneath your feet—and the power within you.

Xero Shoes Expands into Court Sports with the 360 Rally
New barefoot court sneaker designed for quick pivots, long rallies, and confident movement

Xero Shoes Official Shoes of Select Life Time Training Programs
New footwear sponsor brings natural performance and comfort to training and fitness
Xero Shoes Debuts Basketball Shoe Partnership with Denver Nuggets Shooting Guard Justin Holiday
Xero Shoes announced its first NBA athlete partnership with Denver Nuggets shooting guard Justin Holiday, who will wear a custom-designed barefoot/minimalist basketball shoe during Tuesday’s NBA Playoffs game versus the Minnesota Timberwolves. “After years of working out off-court barefooted, I felt the first-hand benefits of allowing my feet to move in their natural state and […]

Comfort Redefined: Xero Shoes Launches Trendsetting New Styles
Spring/Summer Collection Features Outdoor and Casual Lifestyle Shoes, Boots and Sandals










