Peloton, Puma, Lululemon and a number of other brands in the active lifestyle space in recent days have announced financial contributions to address racial inequity in the wake of George Floyd’s death that has led to protests across the country.

The following is a roundup of some donations:

  • Peloton is donating $500,000 to the NAACP Legal Defense and Educational Fund, a law firm fighting for racial justice. Peloton’s CEO John Foley tweeted, “The Black community is hurting. Our Black Members, instructors, music partners and employees are hurting. #BlackLivesMatter, and it’s time to take action.”
  • Fabletics, Kate Hudson’s athletic wear label, said on an Instagram post that it would donate $50,000 to the American Civil Liberties Union to go toward “its fight for racial justice and immediate change.”
  • Fila announced on Instagram that it would donate $100,000 to Black Lives Matter, encouraging followers to “take the necessary steps alongside us for a more equal and just tomorrow.”
  • Puma on Instagram said it would be making an unspecified donation to the Minnesota Freedom Fund, a non-profit organization that uses donations to pay criminal bail for those who can’t afford it.
  • Lululemon likewise announced in an Instagram post that it would donate $100,000 to the Minnesota Freedom Fund.
  • Gap Inc., the parent of Old Navy, Gap, Athleta and Banana Republic, pledged $250,000 across its brands to two organizations: The National Association for the Advancement of Colored People (NAACP) and Embrace Race.
  • Amazon said it would donate $10 million to various organizations that are “working to bring about social justice and improve the lives of Black and African Americans.” These groups include the NAACP, Brennan Center for Justice, and the Equal Justice Initiative.
  • Ugg announced a $50,000 donation to the American Civil Liberties Union.
  • Toms has pledged to donate $100,000 over the course of three months to “organizations that are working to combat racial injustice, starting with a donation to Black Lives Matter.”

Illustration courtesy Molly Mendoza