Carl Zeiss Sports Optics, a German manufacturer of high performance sports optics, signed the Dunkin-Lewis Inc. rep agency to cover all 50 U.S. States and Puerto Rico.
“In our view, nobody is better at serving a market and adding real value both toward the manufacturer and the retailer,” said Tom Andrews, vice president, Carl Zeiss SBE. “Dunkin-Lewis has proven in the last year that they have what it takes to elevate Zeiss sales and brand awareness, earning them the right to represent Zeiss in all 50 states.”
Dunkin-Lewis Inc. has served the sporting goods industry for more than 60 years. The rep agency covers seven territories in all 50 states and Puerto Rico with 54 associates.
“Dunkin-Lewis has represented several major factories throughout the Rocky Mountain States for over 15 years,” said Duane Collins, President, Dunkin-Lewis Inc. “With the opportunity to represent Zeiss for all Western states, we are making a total commitment to our factories to build a great associate team and to service all the accounts in this market with the same professionalism that we have demonstrated in the rest of the country for over 60 years.”