For 2004 Tubbs Snowshoe Company expanded their successful Romp to Stomp Out Breast Cancer, Winter Walk Series and raised over $66,000 for four affiliates of the Susan G. Komen Breast Cancer Foundation to benefit breast cancer research, education, screening and treatment.
The 2004 Romp to Stomp series, consisting of four events, raised $55,100 in pledges. Tubbs also donated a percentage of the net proceeds from the sales of all of their women's snowshoe models to the Komen Foundation. “With the additional $11,000 raised from our on-product program, we raised a total of $66,100 from our 2004 Romp Series, 100% of which will go to the local area Susan G. Komen Foundation affiliates,” said Kathy Murphy, General Manager for Tubbs.
In 2003 Tubbs teamed up with the Komen Foundation to organize their first Romp to Stomp series – non-competitive fun events each consisting of both a snow shoe fun run as well as an easy snowshoe walk. “We organized three events at three different sites across the United States,” said Murphy. “Participants were challenged to raise pledges prior to the event and we raised over $36,000 in pledges and $8,600 from the on-product program, for a total of $44,600. The success of the events last year prompted us to increase the number of our events for 2004.”
The companys original plans were to have five events in 2004, taking place in Stratton, VT, Salt Lake City, UT, Mt. Hood, OR, Frisco, CO as well as Minnesota, MN, but due to a lack of substantial snow cover the Minnesota event had to be cancelled. “There was a huge amount of interest and support from the public, our supportive partners and from the event site contacts for this year's event. Weather permitting; we have no doubts that next year we will have a very successful event,” said Murphy.
“Each of these events had such impressive turnouts,” stated Paul Adams, Marketing Program Coordinator at Tubbs. “Even with temperatures hovering around zero degrees all day, we had more than 250 participants at our Stratton, Vermont event, and our Salt Lake City event attracted more than 209 participants; making it the largest snowshoe event to take place in Utah. With 89 participants at our Oregon event and a remarkable 980 attendees at our Colorado event, we had a total of approximately 1600 generous people assisting us with our fund raising efforts this year,” said Adams.
Murphy from Tubbs added: “We were also fortunate to have 89 breast cancer survivors join us, which was so inspiring. Beautiful locations and good company, it was just the perfect combination for our snowshoe walks,” she said.
Founded in 1982 by Nancy Goodman Brinker, the Susan G. Komen Breast Cancer Foundation was established in memory of her sister who was diagnosed with breast cancer in 1978, and died at the age of 36. For more than 20 years, the Susan G. Komen Breast Cancer Foundation has been a global leader in the fight against breast cancer through its support of innovative research and community-based outreach programs.
Tubbs expressed their thanks to REI, Wells Fargo, Cabot, Green Mountain Coffee, Summit Medical Center of Frisco, CO, and Vail/Summit Orthopaedic for their sponsorship.
