Maxima Media adds Rick Carone to its marketing team.

With over 15 years of marketing experience within the sporting goods industry, Carone brings his
business acumen and network of contacts to the expanding Maxima Media team. He will be responsible for the executive management of all marketing aspects and brand strategies for both traditional and non-traditional media.

Carone was introduced into the industry back in 2003 by Outdoor Industry Leader, Willie Robertson, where he worked as field editor and videographer for Buck Commander.

“Rick brings a dynamic wealth of skills to our team and has been looked at as a leader, mentor and ambassador of our sport,” said Brandon Wikman, CEO of Maxima Media. “We are all looking forward to Rick joining the team because he’ll have an immediate impact on our business. His high energy and professionalism will be a major asset to our sales and marketing team.”

“Maxima Media is a new age media trailblazer in the sporting goods industry,” said Carone. “I am eager to begin driving all marketing and communication strategies to an even higher level. I’ve seen firsthand what Maxima Media has accomplished in their early stages of business growth and am confident that I can propel the business into an even brighter future!”

Headquartered in Gatesville, TX, Maxima Media’s client base includes the archery, shooting sports, outdoor television, entertainment and travel industries.