47 Brand announced the appointment of Wayne Best as vice president of marketing. With over 15 years of industry experience, Best brings an extensive knowledge of marketing strategy and brand building to his position at 47 Brand, as well as a history of successfully collaborating with leagues, retailers, and other business partners. He will oversee the global Marketing strategy, planning and execution of all 47 Brands marketing efforts.
Were thrilled to have Wayne join our team, says Steven DAngelo, Co-owner of 47 Brand. Wayne is a proven strategic Brand Marketer who brings strong leadership, and invaluable global experience. We have no doubt that his insights, energy, and innovation will build brand excitement and help lead 47 Brand to new levels of success. We view his appointment as a sign of our commitment to continuing to build the 47 Brand and clearly establishing ourselves as an industry leader. Best will report to Steven DAngelo.
I am excited to have the opportunity to work with the DAngelo brothers and the entire 47 Brand team, and to play a key role in further developing this incredible brand story, said Wayne Best, Vice President of Marketing. I am fortunate to be joining such a respected company within the industry. 47 Brand has a rich heritage with immense growth potential full of talented and passionate people determined to succeed.
Prior to joining 47 Brand, Best served in various senior marketing roles with New Era Cap, both in North America and Europe. Earlier in his career, Best held several leadership positions at a number of leading sporting goods companies including adidas, Salomon, and Bonfire. Best, who previously resided in Laguna Beach, California, has relocated to the Boston area with his wife and their two children.