Timberland(R) will tap PN’s expertise across practices and specialty groups including consumer brand marketing, corporate communications and CauseWorks(TM), PN’s corporate social responsibility group.
“As a key partner, Porter Novelli will help us achieve the commerce and justice outcomes we seek as a brand and as a company,” said Frank Bifulco, chief marketing officer at The Timberland Company. “PN offers the depth and breadth of experience and services that we need to build the Timberland(R) brand, drive stronger business results and positively impact the communities in which we live and work.”
