Thor Industries, Inc., owner of the Airstream, CrossDoads, CruiserRV, Dutchman, Enter, Heartland RV, Highland Ridge RV, Jayco, Keystone, KZ, Starcraft, Thor, Tiffen, and Venture RV brands, hired Seth Woolf as head of corporate development & investor relations.

Woolf joins Thor in a strategic leadership role focused on supporting the development of long-term corporate initiatives and strengthening the company’s capital markets communications.

“Seth brings a unique and valuable combination of industry insight and financial expertise,” said Bob Martin, president and chief executive officer of Thor Industries. “His deep understanding of both the RV business and the capital markets will be a great asset to our management team as we continue to execute on our long-term strategic plans and articulate our vision.”

Woolf has spent the last 15-plus years in the investment industry with a large focus on the recreational vehicle industry in various financial roles, giving him a comprehensive perspective on the market, its challenges, and its opportunities.

“I’m thrilled to be part of the Thor team,” said Woolf. “This is a tremendous, industry-leading organization with a strong track record and many compelling opportunities on the horizon.”

Most recently, Woolf was a portfolio manager with J. Goldman & Co., where he invested in a number of consumer and industrial businesses. Before that, he was a sell-side analyst at Northcoast Research and covered the leisure sector, which enabled him to form extensive relationships within the RV industry.