Anta Sports Products, Ltd., the largest shareholder of Arc’teryx, Wilson and Salomon parent Amer Sports, and also runs retail stores in China for the Anta brand, Fila, Descente, Kolon Sport, and Amer Sports, reported retail sales, in retail value, for the Fila brand declined in the low-single digits year-over-year in the third quarter, a sequential reversal from the mid-single-digit increase in the second quarter, high-single-digit growth in the first quarter and the high-teens positive trend for full year 2023.
Retail sales for the Anta brand in the third quarter of 2024 increased in mid-single digits compared to Q3 2023, consistent with first half performance.
All Other Brands, including Descente and Kolon Sport, but excluding Amer Sports brands and any other brands that joined the Group after January 1, 2023, saw third-quarter retail sales increase in the 45 percent to 50 percent range versus the prior-year third quarter, a trend improved from the 35 percent to 40 percent increase in the first half.
The company said retail sales refer to revenues, inclusive of value-added tax, if any, from sales to consumers transacted in brick-and-mortar stores and e-commerce platforms, part of which are owned and operated by the company, and the rest owned and operated by the company’s distributors, franchisees and/or distributors’ franchisees.
Retail sales do not represent the company’s total revenue, and the company considers the same to be a business operational indicator of its various brands.
Image courtesy Anta Sports
