Portland, OR (October 1, 2024) — The James Brand – makers of modern, minimal everyday carry products – launches the all-new Palmer Clear, a 100 percent translucent and post-consumer recycled version of the brand’s best-selling utility knife. A throwback to 90s vibes when the iMac G3 and Conair Clear Phone ruled the era, the Palmer Clear combines functionality, style, and sustainability, cased in a sleek and colorful design.

The Palmer Clear, in five vibrant colors, is comprised of 100 percent post-consumer recycled PTCG, making it lightweight and uber-durable. Retaining all the beloved features of the original Palmer, the Palmer Clear is a reimagined and refined tool designed to fit comfortably in your hand or coin pocket, deploying in a jiffy with the included paracord lanyard. The blade function includes a buttery smooth action, tool-free blade changes, and a locking safety feature, courtesy of The James Brand’s first utility patented mechanism.

Making a great travel accessory too, the Palmer Clear is TSA compliant – Simply toss the blade and get more once you reach your destination. The Palmer Clear leverages standard and readily available utility blades; you can find them everywhere from convenience marts to hardware stores.

The Palmer Clear is now available online and at select retailers worldwide.