Carhartt launched its limited-edition National Park Collection, supporting the retailer’s partnership with the National Park Foundation (NPF).
The collection includes T-shirts and ballcaps that feature four West Coast national parks—Denali, Saguaro, Sequoia, and Yellowstone—with custom-designed graphics inspired by landscapes significant to each park.
The collaboration raises awareness and furthers “Carhartt’s commitment to the outdoors and its support of the NPF’s Communities and Workforce initiative.” The initiative also funds programs to support service corps, local community and workforce development organizations with on-the-job training for members to develop leadership skills, build teamwork and learn about public lands career paths.
“We’re excited for fans of the national parks and the outdoors to experience how the new gear highlights the beautiful features within each national park,” said Susan Hennike, chief brand officer at Carhartt. “Inspired by the hardworking people who preserve the beauty and safety of our national parks, this collection aims to raise awareness around our partnership with the National Park Foundation. At Carhartt, we’re committed to building a better world, and through this partnership, we’ve been able to do just that by cultivating the next generation of outdoor workers and leaders who strive to make their own histories.”
The collection features recognizable visuals of the respective national park within the iconic Carhartt “C” logo, including Old Faithful at Yellowstone National Park and General Sherman at Sequoia National Park. T-shirts also include sleeve patches with information on learning more about the service corps.
The National Park Collection is available in T-shirts for men, women and children and unisex adult ballcaps. For more product information, go here.
Images courtesy Carhartt
