180s has entered into an official licensing agreement with NHL Enterprise L.P. and NHL Canada Enterprise L.P. for team-specific ear warmers sold in the U.S. and Canada.
Currently, 180s has licensing agreements with more than 100 NCAA colleges and universities, as well as all National Football League teams. 180s’ NHL licensed products will be available via www.180s.com and at top retailers beginning later this fall.
“Adding the NHL to our licensed ear warmer collection creates a solid opportunity to extend 180s’ visibility to a passionate consumer audience,” said Shelley Foland, senior sales and business unit manager for 180s. “We will now be able to provide hockey fans with a way to stay warm and true to their favorite team while enjoying the colder winter weather.”
