Bass Pro Shops was named the official outdoor sporting goods partner of the Superstar Racing Experience (SRX) for the series’ third season. The retailer also reported it signed on as a primary sponsor of Tony Stewart’s No. 14 entry.
“We are fired up to be a part of this exciting new racing series. Our longtime friend Tony Stewart has been an advocate for our customers and for conservation for many years, and we are deep down proud to see him in our Bass Pro Shops car for the SRX 2023 season,” said Bass Pro Shops Founder Johnny Morris.
“I’m extremely excited to add to our group of 2023 partners. There are certain companies you can’t miss on the track because of their iconic brand, logo or significance to stock car racing. Bass Pro is just one of those brands,” said Don Hawk, CEO of SRX Racing.
Stewart, the inaugural champion of the SRX, a NASCAR Hall of Famer and the co-founder of the series will drive the No. 14 car with sponsorship from Bass Pro Shops in all six events.
